Public Relation Executive- Fashion Beauty

4 weeks ago


Mumbai, India Fashion TV India Full time
Greetings from FASHION TV /FTVFashion TVis urgently hiring for Public Relation Executive (MUMBAI basedcandidatesonly)
Worlds Largest Fashion Brand backed with most viewed proven and stablehighend Luxury Fashion and Lifestyle MediaHouse.

Location:Santacruz (W)Mumbai
WorkFromOffice
ImmediateJoiners requiredpreferably
Interestedcandidates can share their profiles onor share on
  • SomeFashion TV Key Facts:
  • 12 24 hrsdedicated Fashion & Lifestylechannels.
  • 23 years ofexistence.
  • UHDchannel.
  • Available on leading OTT platforms allover the world.
  • 100 plus of new content everyweek.
  • 2 BillionViewers.
  • 250 CableSatellites.
  • 193Countries.
  • 500 MillionHouseholds.
  • 10 Million Public TV Sets in PublicPlaces.
  • 5M website hits permonth.
  • Fashion TV App gets 500K Subscribers& 35K installation per Month.
  • FashionTV You Tube Channel has 65M Views & was viewed for 90Mminutes.
  • 4.5M plus likes on Facebook &12M views per week.
  • 300K Followers on Instagram& 125k Organic Reach PerMonth.

Roles&Responsibilities
Media Relations: Cultivate and maintainrelationships with journalists editors and other mediaprofessionals. Pitch story ideas and press releases to relevantmedia outlets. Respond to media inquiries and coordinateinterviews. Monitor media coverage and prepare reports on mediaimpressions. ContentCreation: Develop and write press releases articlesand other content for both traditional and digital media. Createcompelling storytelling content that aligns with the companysmessaging and values. Manage and update content on the companyswebsite and social mediaplatforms. EventManagement: Plan and execute press conferencesproduct launches and other PR events. Coordinate media attendanceand coverage for events. Ensure a positive and consistent brandrepresentation at all events.Crisis Communication: Develop crisis communicationplans and act as a spokesperson during crisis situations. Workclosely with senior management to address and mitigate potentialreputational issues.Collaboration: Collaborate with internal teamsincluding marketing sales and corporate communications to align PRstrategies with overall business goals. Provide PR support formarketing campaigns andinitiatives. Measurement andReporting: Track and analyze the effectiveness of PRcampaigns. Prepare regular reports on key PR metrics and shareinsights with the management team.
Qualificationsand Skills: Bachelor s degreein Public Relations Communications Journalism or a relatedfield. Proven experience in a PR rolepreferably in a similar industry. Strongwritten and verbal communication skills.Excellent interpersonal and relationshipbuildingabilities. Familiarity with digitalmarketing and social media platforms.Ability to work under pressure and handle crisis situations withtact. Creative thinking and problemsolvingskills. Strong organizational and projectmanagementskills.
Workingdays Mon to Fri(5days)
PreferredCandidates from Salon Spa Aesthetics Nail Salon Gym LifestyleFashions Makeup Beauty Cosmeticsetc

publicrelations,press release generation,campaignconcepts



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