Manager - Product Planning
4 weeks ago
Company:
Mahindra & Mahindra Ltd Responsibilities & Key DeliverablesResponsible for developing and implementing marketing strategy to build the Mahindra Brand in CE industry. Responsible for designing and facilitating the implementation of annual marketing plan for the business to ensure its visibility across the country. Establishing and implementing short and long-range goals, objectives, policies, and operating procedures for the marketing team These goals and objectives must be in line with the companys strategy as well as be based on linkages and goals of the other functional departments. Continually monitor and analyze marketing activity against goals and advise the team accordingly. With respect to the marketing budget, the job holder is responsible for planning and administering the firms marketing operations budget, supporting development of regional marketing budgets and overseeing the development and management of internal operating budgets. Responsible for monitoring the planning and development of marketing and communications materials while working towards brand building. Monitoring external communications and systems as well as internal communications and systems. Position is expected to review and monitor public relations efforts, advertising efforts as well as external vendors and consultants. Responsible for representing the sector at various forums and business meetings to promote the CE products. He is thus expected to be knowledgeable of market and industry trends, competitors, and leading customer strategies.Preferred IndustriesEducation QualificationBachelors of Technology; Bachelor of Engineering; MBA in MarketingGeneral ExperienceCritical ExperienceMahindra Leadership CompetenciesStrategic Business Orientation_Business PerspectiveStrategic Business Orientation_Anticipating and Leveraging Business OpportunitiesStrategic Business Orientation_Strategic ForesightStrategic Business Orientation_Global mind-setLeadership through Sustainability_Strategize around,Sustainability DriversLeadership through Sustainability_Frugal mind setLeadership through Sustainability_Stakeholder focusLeadership through Sustainability_Triple Bottom Line SensitivityCustomer Focus_Customer SensitivityCustomer Focus_Customer DelightCustomer Focus_Service OrientationInnovation Led Transformation _Idea OrientationInnovation Led Transformation _Change catalystInnovation Led Transformation _Risk Taking with ResponsibilityResult Orientation with Execution Excellence_Effective Project ManagementResult Orientation with Execution Excellence_Passion for QualityResult Orientation with Execution Excellence_Accountability for resultsResult Orientation with Execution Excellence_Agility with disciplineLeveraging Human Capital_Exponential synergyLeveraging Human Capital_Team developmentLeveraging Human Capital_Entrepreneurial engagementLeveraging Human Capital_Appreciating diversityWeaving Passion and Energy at Work_Being Passionate about workWeaving Passion and Energy at Work_Working without BarriersWeaving Passion and Energy at Work_Blending Fun with workWeaving Passion and Energy at Work_Learning from FailuresSystem Generated Core SkillsVisual CommunicationBrand Value PropositionBrand StrategyCompetitor AnalysisConsumer MarketingMarketing CommunicationCustomer AnalysisCustomer Value PropositionDigital MarketingMarketing StrategyProduct Knowledge & ApplicationVisual Brand IdentityAdvertisingBrand PositioningMarket PlanningKnowledge ManagementMarket AnalysisMarketing OperationsBudgeting & CostingMarketing Communications PlanningBrand BuildingExternal CommunicationInternal CommunicationPublic Relations ManagementAdvertising OperationsPublic Relations (PR)Trend AnalysisStrategic PlanningSystem Generated Secondary Skills-
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