Manager - Exports

3 months ago


Bengaluru, India ITC Full time

Purpose : Lead development andimplementation of Export Business plan

Key Responsibilities :

ØExecutethe activities to ensure achievement of Business Plan for Branded FMCG Exportsto international markets

ØManageand grow business for assigned brands and categories in overseas markets byeffective brand marketing and by driving the local distributor sales force

ØDrivingATL and BTL marketing campaigns for the assigned brand & category toincrease consumer awareness

ØCloselymonitoring competition activity through data analysis and capturing in-marketfeedback from importers

ØCoordinationwith advertising agency for development of packaging with appropriate labelingand POSM for international markets

ØTrackingprimary and secondary sales in targeted countries

ØDevelopmentof select international markets by identifying the right distributor / importer

ØCoordinationwith production and logistics ensure timely export shipments

ØCustomerservicing of existing international distributors including monitoring ofshipments, payments etc



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