Senior Associate-Corporate Brand

2 weeks ago

Bengaluru, India Tesco Full time
Job Description

In this job; I am accountable for:
As part of the Corporate Brand team; you will work with a manager to serve the corporate branding and marketing communication needs of a chosen vertical; in line with the brand strategy.
Internal Communication: You will liaise with the teams of your vertical to understand their needs on an ongoing basis and help create and manage effective campaigns and communication collateral targeting internal stakeholders. You will also be responsible for the company intranet and work to ensure it is constantly relevant to all our stakeholders.
External Communication: You will work with your manager and the Head of Brand to deploy insightful; relevant campaigns; in line with the brand’s vision.
Writing and Editing: As a Lead; you will have a large role to play in the many pieces of long-form collateral that are created - from newsletters to whitepapers to presentations and so on. You will be responsible for impeccable copy and style; in line with the Tesco’s global brand guidelines and style.
Brand Reputation Management: You will closely monitor brand alignment and governance on an ongoing basis for your respective vertical; ensuring any and all content (written; visual; and spoken) is aligned to Tesco’s global brand style and driving brand compliance across the organisation.
You will work with a manager and the chosen agency partner on creating impactful campaigns across different communication channels. You will manage the process; ensuring timely delivery for everything from periodical newsletters to one-off digital broadcasts to larger brand campaigns and so on.
Reporting and generating insights to the Head of Brand on the ongoing utilisation and bandwidth of creative.


Qualifications

Tesco Business Solutions Corporate Brand team is looking for a Senior Associate to enhance our brand both internally and externally. This role involves creating and managing content and messaging; while strengthening TBS's communication narrative; and its value to the Tesco Group.



Additional Information

Last date of application: 28th Nov 2024

Important Notice: 

On behalf of Tesco Bengaluru, we must caution all job seekers and educational institutions that Tesco Bengaluru does not authorise any third parties to release employment offers or conduct recruitment drives via a third party. Hence, beware of inauthentic and fraudulent job offers or recruitment drives from any individuals or websites purporting to represent Tesco. Further, Tesco Bengaluru does not charge any fee or other emoluments for any reason (including without limitation, visa fees) or seek compensation from educational institutions to participate in recruitment events. 

Accordingly, please check the authenticity of any such offers before acting on them and where acted upon, you do so at your own risk. Tesco Bengaluru shall neither be responsible for honouring or making good the promises made by fraudulent third parties, nor for any monetary or any other loss incurred by the aggrieved individual or educational institution. 

In the event that you come across any fraudulent activities in the name of Tesco Bengaluru, please feel free report the incident at recruitment_compliance_india@tesco.com 

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