social media marketing
2 months ago
Job Title : social media marketing excecutive
Years Of Experience : 1-2 years
job Description : job summary
As a Social Media Executive, you will be responsible for developing and
implementing social media strategies to enhance the online presence and brand awareness of our
company. You will create engaging content, manage social media channels, analyze performance
metrics, and stay abreast of industry trends to ensure our brand remains at the forefront
of social media conversations. The ideal candidate is a creative thinker with excellent communication
skills and a deep understanding of social media platforms.
Key Responsibilities:
Strategy Development:
Develop and implement a comprehensive social media strategy aligned
with overall marketing goals.
Identify key performance indicators (KPIs) and track the success
of social media campaigns.
Content Creation:
Create high-quality, engaging content for various social media platforms,
including but not limited to text, image, and video content.
Collaborate with the design team to ensure visually appealing and on-
brand content.
Social Media Management:
Manage and maintain the company's social media profiles and presence,
including Facebook, Twitter, LinkedIn, Instagram, and other relevant
platforms.
Monitor and respond to comments, messages, and mentions
across social media channels.
Community Building:
Foster and nurture online communities by engaging with followers and
industry influencers.
Implement strategies to grow the company's social media reach and
audience.
Analytics and Reporting:
Regularly analyze social media performance using tools and platforms,
providing insights and recommendations for improvement.
Prepare and present reports on social media metrics and the effectiveness
of campaigns.
Stay Informed:
Stay up-to-date with the latest trends, tools, and best practices
in social media marketing.
Monitor competitor activities and industry trends to identify opportunities
for innovation.
Collaboration:
Work closely with the marketing team to integrate social media strategies
with broader marketing initiatives.
Collaborate with other departments to ensure consistent messaging and
brand representation.
Qualifications and Skills:
Bachelors degree in Marketing, Communications, or a related field.
Proven experience as a Social Media Executive or similar role.
Strong understanding of social media platforms, trends, and best practices.
Excellent written and verbal communication skills.
Proficient in social media management tools and analytics platforms.
Creative thinker with the ability to generate innovative ideas.
Strong organizational and time-management skills.
Ability to work independently and collaboratively in a fast-paced environment.
Company overview :
Percoyo Pvt Ltd is a dynamic and innovative Digital Marketing Agency committed to
empowering businesses with strategic and results-driven digital marketing solutions. With a
focus on creativity, data-driven insights, and cutting-edge techniques, we partner with our clients
to elevate their online presence and achieve measurable growth. As a forward-thinking agency,
we pride ourselves on staying ahead of industry trends to deliver impactful and customized
digital marketing strategies
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