Social Media Marketing

6 months ago

Bengaluru, India Percoyo Private Limited Full time

Percoyo Pvt Ltd is a dynamic and innovative Digital Marketing Agency committed to empowering businesses with strategic and results-driven digital marketing solutions. With a focus on creativity, data-driven insights, and cutting-edge techniques, we partner with our clients to elevate their online presence and achieve measurable growth. As a forward-thinking agency, we pride ourselves on staying ahead of industry trends to deliver impactful and customized digital marketing strategies.

The Role

Key Responsibilities:

  • Strategy Development:

Develop and implement a comprehensive social media strategy aligned with overall marketing goals.

Identify key performance indicators (KPIs) and track the success of social media campaigns.

  • Content Creation:

Create high-quality, engaging content for various social media platforms, including but not limited to text, image, and video content.

Collaborate with the design team to ensure visually appealing and on-brand content.

  • Social Media Management:

Manage and maintain the company's social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram, and other relevant platforms.

Monitor and respond to comments, messages, and mentions across social media channels.

  • Community Building:

Foster and nurture online communities by engaging with followers and industry influencers.

Implement strategies to grow the company's social media reach and audience.

  • Analytics and Reporting:

Regularly analyze social media performance using tools and platforms, providing insights and recommendations for improvement.

Prepare and present reports on social media metrics and the effectiveness of campaigns.

  • Stay Informed:

Stay up-to-date with the latest trends, tools, and best practices in social media marketing.

Monitor competitor activities and industry trends to identify opportunities for innovation.

  • Collaboration:

Work closely with the marketing team to integrate social media strategies with broader marketing initiatives.

Collaborate with other departments to ensure consistent messaging and brand representation.

Ideal Profile

  • You have at least 1 year experience ideally in Social Media within Media & Entertainment industry.
  • You have working knowledge of content creation
  • Experience within would be a strong advantage.
  • You possess strong analytical skills and are comfortable dealing with numerical data
  • You are adaptable and thrive in changing environments
  • You are a strong team player who can manage multiple stakeholders

What's on Offer?

  • Opportunity within a company with a solid track record of performance
  • Join a market leader within Media & Entertainment
  • Strong opportunities to progress your career

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