Sales And Marketing Specialist

4 weeks ago


Lucknow, India A Plus UD Full time

We are seeking a highly motivated and results-driven individual to join our team as a Sales and Marketing Representative. This role will involve promoting and selling our products or services, while also developing and implementing effective marketing strategies to drive business growth. The ideal candidate should have excellent communication skills, a strong understanding of sales and marketing principles, and the ability to work well in a fast-paced environment.

Responsibilities:

Sales:

  • Identify potential customers and generate leads through various channels such as cold calling, networking, and referrals.
  • Conduct product or service presentations and demonstrations to potential clients.
  • Develop and maintain strong relationships with new and existing customers.
  • Negotiate sales contracts and terms, ensuring customer satisfaction and achieving sales targets.
  • Provide post-sales support and address customer inquiries or concerns.

Marketing:

  • Collaborate with the marketing team to develop and implement strategic marketing plans and campaigns.
  • Conduct market research to identify customer needs, market trends, and competitive analysis.
  • Create compelling marketing content, including website copy, sales collateral, email campaigns, and social media posts.
  • Utilize various marketing channels, such as digital advertising, social media, events, and trade shows, to promote products or services.
  • Analyze marketing data and metrics to measure campaign effectiveness and make data-driven recommendations for improvement.

Relationship Building:

  • Cultivate strong relationships with key industry stakeholders, such as suppliers, partners, and influencers.
  • Collaborate with cross-functional teams, including sales, product development, and customer support, to ensure alignment and success.
  • Attend industry events, conferences, and networking opportunities to expand professional networks and stay updated on industry trends.

Reporting:

  • Prepare regular sales and marketing reports, including sales forecasts, market analysis, and campaign performance.
  • Provide feedback to management on market trends, customer needs, and competitive intelligence.
  • Monitor and track competitors' activities, pricing, and marketing strategies.



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