Associate - Campaign Operator

5 months ago

Chennai, India AstraZeneca Full time

Job Title: Associate - Campaign Operator

Career Level - C2

Introduction to Role:

Are you ready to challenge the status quo and reimagine our processes? Join us as an Associate - Campaign Operator in our Enabling business area. In this role, you will design, develop, test, deploy, and monitor campaigns using the Adobe Campaign tool/Salesforce Marketing Cloud. You will interface with Omnichannel Specialist to clarify requirements, and ensure the campaign is built to meet business outcomes. You will also collaborate regularly with various teams to ensure all tasks related to a campaign are thoroughly thought through during the campaign life cycle.

Accountabilities:

As an Associate - Campaign Operator, you will handle all marketing campaigns for the US region. You will follow the Business requirements to perform day-to-day marketing activities including email campaign set-up, scheduling, testing, tagging, and deployment of one-time, recurring, triggered, and multifaceted content-driven campaigns. You will also design and develop adaptable HTML templates following AstraZeneca standards & guidelines. Your role will involve troubleshooting technical issues related to Campaign build, HTML templates, list segmentation, and other aspects of email execution and Post-deployment activities.

Essential Skills/Experience:

3 to 5 years of experience in campaign development using Adobe Campaign tool or Salesforce or any similar Marketing Automation tools. Minimum of 1 year experience in Salesforce Marketing Cloud (SFMC) Experience in building campaign logic using any Digital Marketing tools. Experience in Jira, Confluence, and any other Project Management Tools Reasonable knowledge of Agile methodology / Agile ways of working. Experience in crafting a customer journey to have a better experience Solid understanding of MS Office Applications Excellent communication skills in both verbal and written (English) Basic HTML, CSS, and scripting languages Collaborative, flexible, and a Team player

Desirable Skills/Experience:

Experience in handling digital marketing channels – Email, SMS, Direct Mail, Paid Media, Social media, etc Understanding Omnichannel Channel Campaigns Knowledge of Email Authentication tools Collaborator Management Experience in Database Management Experience with marketing customer data models

When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That’s why we work, on average, a minimum of three days per week from the office. But that doesn't mean we’re not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and daring world.

Why AstraZeneca?

Join a team that supports the delivery of life-changing medicines for patients by enabling the rest of the business to run optimally and harness our dynamic science. We're on a journey of growth and evolution to find better ways to translate value for the business and our patients. As a multi-cultural team, we are a winning combination of deep process knowledge, discernment and hard work. We always go above and beyond for the collective good of the team. And with a deep personal connection to our patients, there's nowhere we'd rather be.

Ready to make a difference? Apply now and join us on this exciting journey

Date Posted

17-Jun-2024

Closing Date

14-Jul-2024

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