Brand Manager

4 months ago

Vadodara, India Bestow Full time

Job description

Company Description

Bestow is a company that strongly believes in the power of corporate branding to give products and services instant credibility and value. They focus on creating and protecting strong corporate brands to ensure the success of their product offerings. Bestow is dedicated to helping corporations establish their brand in the market.




The Role

Role Description

This is a full-time on-site role for a Brand Manager located in Vadodara. The Brand Manager will be responsible for developing and implementing brand strategies, managing brand communications, collaborating with cross-functional teams, conducting market research, and analyzing brand performance metrics.

You will be responsible for :

  • Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing programs in line with business priorities.
  • Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
  • Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
  • Reviewing and optimising the design and content of all online assets including the company website and social media pages.
  • Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
  • Using A/B testing to optimise digital marketing performance.
  • Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
  • Driving performance marketing via SPECIFIC_EXPERIENCE.
  • Planning and executing viral marketing campaigns across a range of social media platforms.
  • Managing a team of 11-50 people.

Ideal Profile

Qualifications

  • Brand Strategy Development, Brand Communication, and Market Research skills
  • Experience in analyzing brand performance metrics
  • Strong project management and cross-functional collaboration skills
  • Excellent written and verbal communication skills
  • Strategic thinking and problem-solving abilities
  • Bachelor's degree in Marketing, Business, or related field
  • Client Services, Client Relations, and Account Management skills
  • Presentation skills and ability to effectively communicate with clients
  • Client service skills and focus on providing exceptional service
  • Strong organizational and time management skills
  • Ability to work well in a team
  • Knowledge of branding and marketing principles is a plus

What's on Offer?

  • Opportunity within a company with a solid track record of performance
  • Flexible working options
  • Leadership Role

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