State customer marketing Executive

4 weeks ago


Guwahati, India Diageo Full time

Description

:

Position Name: State Customer Marketing Executive
Level: 6A , Assistant Manager
Reports to: State Customer Marketing Manager
PURPOSE OF THE ROLE: The role looks at supporting the SCMM in delivering the NSV and market share objectives.
The role is responsible for execution of customer marketing plans at an outlet level as per the defined goal involving various aspects of ensuring effective brand communication, accurate M&E, running promotion schemes, promotor/vendor management, capability building and managing all documentation to ensure smooth implementation of the plan

Qualification:
MBA in Sales and Marketing
Experience:
• 2-4 years’ experience in FMCG / Alco-Bev sales
Knowledge & skills:
• Planning, execution and review • Analytical & reasoning skills • Communication & negotiation skills • ROI Orientation •Vendor Management
Best suited for someone who
• Believes in perfection when it comes to execution • Inclination to spend majority of time in the market • Good at networking

Outlet management
• Conduct market recee with Sales team to evaluate and finalize the outlets • Ensure installations and its maintenance and upkeep at vendor outlets as well as acknowledgement and clearance of the bills as per PO • Finalize beat as per switch Promotion Plan for outlet mapping and ensure deployment of promotional elements and gifts at outlets as per Activity calendar • Work towards development and innovations in Signage Elements example racks / main shop signage/ gondolas etc • Collate and update TSEs & TLs monthly Scores in online & offline Portal • Prepare and supervise contracts for rental outlets and get their approval through the legal team • Ensure accurate documentation, supervision and monitoring of challans, in & out stock register, bills, POs, GRAs, PR and attendance of the sales team • Plan and execute POSMs, Display Units, shelf shares for branding and merchandising as per contract and get required sign -off for PO payments
2
Brand communication and visibility
• Help SCMM develop brand communication options at various channels as per brand imperatives • Co-ordinate with vendors to oversee execution of signage in the state. • Execute agrees visibility strategy and track and monitor visibility execution • Responsible for the choice of outlets for implementation along with the Sales team. • Use outlets as media vehicle to drive seamless route to consumer effectiveness by building brand visibility, imagery, creating demand through consumer winning activations and leveraging USL portfolio for effective sell-in & sell-out.
3
Budget
• Coordinate with the manpower agency for various activities eg. claim settlement etc. • Ensure accurate spend of budgets at the state level.
4
Analytics
• Monitor and report performance to the Customer Marketing Manager and support in defining actionable learning for improvement. • Provide feedback to the regional marketing team and sale team for improvement based on the competitor analysis and performance wrt the plan
5
Train promoters for optimum performance
• Responsible for training and development of the third party execution force through on the job training & scheduled training calendar in co-ordination with Regional/National Trade marketing • Induct and train the promoters as per incentive schemes • Ensure the sales team is aligned to the marketing activity and standards through regular communication and formal meetings.

Diversity statement

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills, and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

Worker Type :

Regular

Primary Location:

Guwahati

Additional Locations :

Job Posting Start Date :

2024-04-18

  • guwahati, India Diageo Full time

    Description : Position Name: State Customer Marketing ExecutiveLevel: 6A , Assistant ManagerReports to: State Customer Marketing ManagerPURPOSE OF THE ROLE: The role looks at supporting the SCMM in delivering the NSV and market share objectives.The role is responsible for execution of customer marketing plans at an outlet level as per the defined...

  • State Buyer

    2 months ago


    Guwahati, India Reliance Retail Full time

    **Roles and Responsibilities** 1.Delivery of Required Quantity with Desired Quality Specs at Appropriate Time of F&V 2.Improve margins and sourcing efficiency for State 3To reduce cost of wastage by improving F&V handling practices at CCs/Mahdi 4.Viability in procurement cost based on forecasting, seasonality and efficiency within the system. 5.Shall ensure...

  • State Resource Person

    1 month ago


    Guwahati, India NeGD Full time

    Job Profile:Provide Assistance to the Regional Office Heads/Registrars/other Departments of the State Government on integration of systems with the Aadhaar project of UIDAI in the areas of Implementation of Enrollment process Procurement of hardware Engaging of consultants who advise the Registrars/Other Departments on integration of systems Ensure...

  • State Resource Person

    2 weeks ago


    Guwahati, India NeGD Full time

    Job Profile:Provide Assistance to the Regional Office Heads/Registrars/other Departments of the State Government on integration of systems with the Aadhaar project of UIDAI in the areas of Implementation of Enrollment process Procurement of hardware Engaging of consultants who advise the Registrars/Other Departments on integration of systems Ensure...


  • Guwahati, India International Consultancy and Placement services Full time

    Teleperformance is an Omni channel company **headquartered in France**. The company specializes in outsourced Omni-channel customer experience management, also known as Business Process Outsourcing (BPO). The company provides customer acquisition, customer care, technical support, debt collection, social media, and other services around the world....

  • Marketing Executive

    3 weeks ago


    Guwahati, India Bayer Full time

    At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our...


  • Guwahati, India MJ Careers Full time

    **Sales & Marketing Executive** **job Summary** **Responsibilities**: - Assist the sales and marketing team in developing and executing sales and marketing strategies to promote our products - Conduct market research to identify new business opportunities and potential customers - Assist in preparing proposals, presentations, and other sales and marketing...


  • Guwahati, Assam, India Reliance Industries Limited Full time

    JOB DESCRIPTION Job Title Cluster Manager MarketingDivision / DepartmentMarketingReports toState Head Marketing Job / Role PurposeWork towards execution of marketing campaign, with tie-ups with local players to offer freebies to Trends customers for delight factor. Perform competition study and appraise HO of the same regularly while ensuring regular...


  • Guwahati, India Madify Full time

    **Job Information**: Industry **Marketing** *** Work Experience **1-3 years** *** City **Guwahati** *** State/Province **Assam** *** Country **India** *** Zip/Postal Code **781001** *** - Develop comprehensive digital marketing strategies aligned with clients' business objectives, target audience, and industry trends. - Conduct market research and...


  • Guwahati, India BPO CONVERGENCE Full time

    URGENTLY HIRING FOR CUSTOMER CARE EXECUTIVE LANGUAGE REQUIREMENT: FLUENCY IN ENGLISH, HINDI AND ASSAMESE MINIMUN QUALIFICATION: 12TH PASSED SHIFT: MALE: 3PM-12AM FEMALE: 12PM-9PM CTC: 12K **WORK FROM OFFICE** ADDRESS: HNO2, RAJASHRI COMPLEX, GANESH PATH, NEAR NAYANTARA SUPER MARKET, SIXMILE, GUWAHATI, 781022 CONTACT: 9706682638/9101633814 **Job...


  • Guwahati, India MAA Tripureswari Agency Full time

    We are looking for a qualified Female Customer Support Executive. You will create policies and procedures and oversee the customer service provided by the team. The Customer Support Executive will be responsible for the selection of staff in the hiring process and ensure that a standardized level of service is maintained for all customers. Customer Support...


  • Guwahati, India Softnue Full time

    **Job Requirements**: - Experienced knowledge in social media marketing and SEO. - Expert knowledge of all leading social media sites, including their algorithms. - In-depth understanding of the processes surrounding the creation and distribution of paid advertisements. - Ability to create authoritative and persuasive texts. - Flexible and engaging writing...

  • Marketing Executive

    2 months ago


    Guwahati, India GVPPL( Audi Guwahati) Full time

    1. Conduct local customer segmentation and buyer value analysis to ensure targeted dealership marketing strategy 2. Track and analyze competitor marketing initiatives to define an appropriate strategic response 3. Lead Generation. 4. Prepare monthly marketing plans in line with dealership sales appendix. 5. Prepare monthly media plan (branding, campaigns,...

  • Marketing Executive

    2 months ago


    Guwahati, Assam, India Bayer Full time

    **At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our...

  • Marketing Executive

    2 weeks ago


    Guwahati, India GUNAMANI HEALTHCARE LLP Full time

    We, Gunamani Healthcare LLP is looking for an experienced Marketing Executive in the field of medicals. Minimum experience of 1 years is required. **Salary**: ₹10,000.00 - ₹15,000.00 per month Schedule: - Day shift Supplemental pay types: - Performance bonus Ability to commute/relocate: - Guwahati - 781036, Assam: Reliably commute or planning to...


  • Guwahati, India Gyanindit Pvt. Ltd. Full time

    Company DescriptionWelcome to Gyanindit, where we believe in the transformative power of knowledge and expertise. Our motto, "Encouraging Empowerment," drives our commitment to providing exceptional expert services that empower individuals to achieve their goals and aspirations. At Gyanindit, we envision a world where every individual has the tools,...

  • Marketing Executive

    3 weeks ago


    Guwahati, Assam, India Bayer Full time

    **At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our...


  • Guwahati, India Shri Management Services Full time

    Guwahati, Kottayam, Jodhpur, Hyderabad Share Responsible for providing correct & effective communication to existing & prospective - Responsible for developing long-term positive customer relationships to increase customer satisfaction, and build loyalty and confidence in Company as a partner of choice - Responsible for collecting field level data as...


  • Guwahati, India Gyanindit Pvt. Ltd. Full time

    Company Description Welcome to Gyanindit, where we believe in the transformative power of knowledge and expertise. Our motto, "Encouraging Empowerment," drives our commitment to providing exceptional expert services that empower individuals to achieve their goals and aspirations. At Gyanindit, we envision a world where every individual has the tools,...


  • Guwahati, India Gyanindit Pvt. Ltd. Full time

    Company DescriptionWelcome to Gyanindit, where we believe in the transformative power of knowledge and expertise. Our motto, "Encouraging Empowerment," drives our commitment to providing exceptional expert services that empower individuals to achieve their goals and aspirations. At Gyanindit, we envision a world where every individual has the tools,...