Digital Marketing Executive
6 months ago
**Job Information**:
Industry
**Marketing**
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Work Experience
**1-3 years**
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City
**Guwahati**
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State/Province
**Assam**
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Country
**India**
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Zip/Postal Code
**781001**
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- Develop comprehensive digital marketing strategies aligned with clients' business objectives, target audience, and industry trends.
- Conduct market research and competitor analysis to identify opportunities and challenges.
- Monitor and analyze campaign performance metrics, identifying areas for improvement and implementing optimization strategies.
- Provide leadership, mentorship, and guidance to the digital marketing team, fostering a collaborative and innovative work environment.
- Establish strong relationships with clients, understanding their needs, and effectively communicating marketing strategies and performance updates.
- Utilize data analytics tools to track campaign performance and generate actionable insights.
- Prepare detailed reports and presentations showcasing the effectiveness of campaigns and recommendations for improvement.
- Stay updated with the latest digital marketing trends, tools, and best practices, integrating them into the agency's strategies.
**Requirements**:
- Bachelor's degree in Marketing, Business, or a related field.
- 1-2+ years of proven experience in digital marketing, with a track record of managing successful campaigns.
- In-depth knowledge of various digital marketing channels, tools, and best practices.
- Strong analytical skills and proficiency in using data to make informed decisions.
- Excellent leadership and team management abilities, with a passion for motivating and developing team members.
- Outstanding communication and presentation skills, both written and verbal.
- Ability to work in a fast-paced, dynamic environment and handle multiple projects simultaneously.
- Certifications in Google Ads, Google Analytics, and other relevant platforms are a plus.
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