Head of Marketing

1 month ago

Bengaluru, India Snaphunt Full time

The Offer

  • Opportunity to make a positive impact
  • Attractive Salary & Benefits
  • Strong opportunities to progress your career

The Job

You will be responsible for:

  • Setting the brand strategy across the properties
  • Bringing the brands to life across all channels – from website and social media, to brand collateral and offline campaigns
  • Working with the marketing team to provide vision and strategy around all marketing initiatives and execute them in results and metrics-driven fashion
  • Liaising closely with hotel teams to create the desired strategy, calendar, and content that is best suited to each
  • Identifying opportunities and managing partnerships with external agencies (PR, Design, Social-Media, Digital Marketing), influencers, or events teams to drive the brand narrative
  • You will run our Marketing in ways to promote higher profitability and competitiveness.
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material)
  • Analyze consumer behavior and determine customer personas
  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications, and Creative
  • Prepare and manage monthly, quarterly, and annual budgets for the Marketing department
  • Coordinate sales and marketing efforts to boost brand awareness
  • Work experience as Head of Marketing or VP Marketing, preferably within our industry
  • Experience running successful marketing campaigns
  • Review and proofread content written by freelancers

The Profile

  • Strong written and verbal communication skills
  • Solid knowledge of web analytics and Google Adwords
  • Experience with CRM software
  • 7-10 years experience working as a brand leader in a B2C brand environment
  • Demonstrated capability in independently creating brand strategy and executing it with a team, across offline and digital channels
  • Excellent program management skills to identify work streams and plan rollouts to adhere to timelines
  • Demonstrated ability to work cross-functionally with people at all levels

The Employer

Our client started in the year 2003 with an objective of supporting the IT / Non – IT companies in recruiting and staffing.

Our client is a group of talented professionals from the field of IT, Human Resource, Finance and Training.


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