Digital Marketer- Google Ads
1 week ago
About the Role
We are seeking a results-driven Digital Marketer with strong expertise in Google Ads and Search Engine Optimization (SEO) to accelerate our online presence and lead-generation efforts.
Key Responsibilities
Google Ads:
- Plan, launch, and optimize campaigns across Search, Display, YouTube, and Shopping.
- Conduct keyword research, write compelling ad copy, manage bids and budgets to achieve ROI goals.
SEO:
- Perform on-page and off-page SEO to increase organic visibility and website rankings.
- Conduct technical SEO audits, keyword analysis, competitor research, and link-building.
- Optimize website content in collaboration with content and design teams.
Analytics & Reporting:
- Track KPIs and generate performance reports using Google Analytics, Search Console, and other tools.
- Provide actionable insights to improve campaign efficiency.
Digital Strategy:
- Stay updated with the latest Google algorithm changes and digital marketing trends.
- Recommend new tools and tactics to enhance lead generation and conversion.
Qualifications & Skills
- Bachelor's degree in Marketing, Business, or a related field.
- 3+ years of hands-on experience in Google Ads campaign management and SEO.
- Proficiency with Google Ads Manager, Google Analytics, Tag Manager, SEMrush/Ahrefs/Moz.
- Strong analytical and problem-solving skills, with attention to detail.
- Good understanding of HTML/CSS basics and CMS platforms (e.g., WordPress) is a plus.
What We Offer
- Competitive salary and performance-based incentives.
- Collaborative, growth-focused work culture.
- Opportunities for continuous learning and professional development.
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