Programmatic Manager

2 days ago

Hyderabad, Telangana, India Aptita Full time ₹ 1,20,000 - ₹ 3,00,000 per year

Position: Programmatic Manager

Location: Mumbai, Pune, Bengaluru, Hyderabad, Chennai, Gurgaon

Job Desription

  • Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)
  • Lead the training and growth of your local programmatic team
  • Enforce DV360 and TrueView best practices with a focus on platform expertise, consistency, and quality of work delivery
  • Be accountable for consistent work delivery to regional teams by ensuring a high quality of output
  • Serve as point of escalation for your team and take ownership of resolving challenges
  • Provide career development and coaching for your team
  • Line manage 2-5 direct reports with as many as 10 indirect reports
  • Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done
  • Provide support to in capacity planning & resource management for the team
  • Present strong and effective communication across all leve
  • Working experience in Agency, Trading Desks or Programmatic Tech Partners
  • Actual Campaign execution experience with most of the local programmatic players as well as measurement providers
  • Familiar with DSP and exchange revenue streams and be able to negotiate trading benefits
  • Existing relationships with publishers, programmatic product partners, as well as data providers in the local market
  • Knowledge of different programmatic trading models and their implications to both advertiser's inventory quality and publisher monetization strategies
  • Being able to articulate difficult technical concepts to non-technical people such as explaining lookalike modeling and cookie mapping to the lay person

Minimum Qualifications

  • 3+ year's professional experience with digital media preferably within a media agency/trading desk
  • Experience in Google Marketing Platform (DV360, CM, GA360).
  • Experience in top AdTech & MarTech platforms.
  • Experience in Client Decks, Programmatic Strategy, New Pitches, etc.
  • Hands on experience and knowledge on programmatic platforms.
  • Clear thought process & strategy to build on existing businesses.
  • Competent in all Microsoft office software

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