VP of Marketing(India

3 days ago


Indore, Madhya Pradesh, India Webgility Software Technocrats Full time

Are you a hands-on growth leader ready to scale a high-potential SaaS business?

Webgility is the leading automation platform for e-commerce accountingand were looking for a Vice President of Growth to lead our end-to-end marketing and growth engine across channels, products, and audiences.

This is a high-impact, hands-on leadership role where youll build and execute a unified growth strategy, manage a talented remote team, and deliver measurable impact on pipeline, revenue, and efficiency. If you thrive in fast-growing B2B SaaS environments and have deep knowledge of the US SMB ecommerce market, this role was built for you.

What You'll Own

Strategy & Planning

  • Define and execute a unified growth and marketing strategy across paid, organic, ABM, outbound, lifecycle, and partner channels
  • Translate business goals into pipeline targets, coverage models, and campaign roadmaps
  • Own and manage the marketing budget with a focus on ROI and scalable growth
  • Build and continuously optimize a multi-product GTM plan that spans awareness, acquisition, and activation

Pipeline & Performance

  • Own marketing-sourced pipeline generation and lead volume across the entire funnel
  • Run high-impact demand gen programs via SEO, paid media, content, outbound, and digital/in-person events
  • Drive conversion rate optimization (CRO) and full-funnel improvements (MQL SQL Close)
  • Continuously test, iterate, and refine campaigns, messaging, and channel mix

Team Leadership & Execution

  • Lead and mentor a high-performing remote team across demand gen, content, product marketing, ops, and design
  • Recruit and develop top talent, and maintain a high standard of execution and collaboration across time zones
  • Manage agency/vendor relationships to scale channel execution when needed

Cross-Functional Collaboration

  • Work closely with the CEO, Sales, and Product to align on revenue strategy, feedback loops, and messaging
  • Support partner marketing and customer marketing to expand reach and improve lifecycle performance
  • Contribute to roadmap planning by providing insights on buyer behavior, competitive positioning, and market trends

AI & Innovation

  • Champion the use of AI tools across marketing ops, content creation, segmentation, and optimization
  • Stay on the leading edge of marketing technology and automation to accelerate execution and personalization

Success Metrics

  • Exceed pipeline contribution targets and marketing ROI goals
  • Grow MQL SQL conversion rates and shorten sales cycles
  • Lower CAC while scaling lead quality and velocity
  • Drive sustained growth in website traffic, brand recall, and customer engagement

What You Bring

  • 12+ years of B2B marketing/growth experience with 5+ years in a SaaS leadership role
  • Proven success scaling from Series A to B/C, with deep focus on the US SMB and mid-market
  • Expertise across performance marketing, ABM, SEO, CRO, outbound, and lifecycle campaigns
  • Strong analytical and forecasting skills with knowledge of funnel KPIs, CAC, ROAS, and attribution models
  • Hands-on mastery of HubSpot, GA4, SEO/SEM tools, paid media platforms, and reporting tools
  • Experience managing distributed remote teams and working cross-functionally in high-growth environments
  • Demonstrated use of AI tools in growth and marketing contexts
  • Familiarity with the e-commerce ecosystem (Shopify, Amazon, QuickBooks, etc.) is a big plus

Why Webgility?

  • Clear category leader with strong customer love and growing market presence
  • Mission-driven team helping SMBs thrive in e-commerce
  • High-ownership, high-impact leadership role with room to scale
  • Fully remote team with a collaborative and transparent culture

Sounds like you? Let's talk. - Apply now to shape the future of growth at Webgility.

Compensation

INR 80.00 LPA – INR 1.00 Cr LPA (including a 10–20% performance-linked variable pay)



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