LinkedIn Marketing

4 days ago

Indore, Madhya Pradesh, India GaugeHow® School of Mechanical Skills Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Location:
Remote / Indore (Hybrid)

Type:
Part-time / Freelance / Contract (with potential to extend)

About Us:

GaugeHow is an edtech platform dedicated to making mechanical engineering practical, industry-ready, and globally accessible. is our second venture, focusing on empowering engineers with Industry 4.0, robotics, and smart manufacturing skills. Together, we are shaping the future of engineering education and digital transformation in manufacturing.

Role Overview:

We are looking for a B2B LinkedIn Marketing Expert
who can help us scale our reach, generate qualified leads, and build a strong online presence for
GaugeHow
and

. Your focus will be on positioning us as thought leaders in mechanical edtech and Industry 4.0, while creating opportunities with universities, industry professionals, and corporate partners.

Key Responsibilities:

  • Develop and execute
    LinkedIn B2B marketing strategy
    for both brands.
  • Optimize LinkedIn company pages for visibility and engagement.
  • Create and manage engaging content (posts, articles, case studies).
  • Run and optimize
    LinkedIn Ads & campaigns
    for lead generation.
  • Build targeted outreach strategies to connect with
    decision-makers
    (universities, training heads, manufacturing industries).
  • Track analytics, prepare reports, and suggest growth tactics.
  • Stay updated on LinkedIn algorithm changes and B2B marketing trends.

Requirements:

  • Proven experience in
    B2B LinkedIn marketing
    (preferably in edtech, SaaS, or industrial domains).
  • Strong understanding of
    lead generation & LinkedIn Ads
    .
  • Excellent content strategy and communication skills.
  • Data-driven with experience in
    LinkedIn analytics & campaign optimization
    .
  • Ability to work independently and deliver results.

Nice to Have:

  • Experience in
    edtech, Industry 4.0, or manufacturing-related sectors
    .
  • Familiarity with
    SEO and content marketing
    .

What We Offer:

  • Opportunity to shape the
    LinkedIn growth strategy
    of two innovative edtech brands.
  • Flexible work structure (remote/part-time).
  • Competitive pay with performance-based incentives.
  • A chance to grow with early-stage startups making real impact in engineering education.

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