Media Planning

2 weeks ago


Hyderabad, Telangana, India Rabbit Digital Branding Solutions Full time ₹ 8,00,000 - ₹ 9,00,000 per year

Job Title: Senior Manager – Media Planning & Buying

Location: Hyderabad

Experience: 6–10 Years

We are looking for a Senior Manager with strong experience in media planning & buying across TV, Radio, Print, OOH, and Digital. The ideal candidate should have hands-on expertise in developing integrated media strategies, negotiating with media vendors, and delivering effective campaigns aligned with client objectives.

Key Responsibilities:

  • Lead end-to-end media planning & buying across offline and digital channels
  • Develop strategic media plans using BARC/TAM and digital analytics tools
  • Manage vendor negotiations, rate benchmarking, and inventory planning
  • Oversee campaign execution, delivery, and optimization
  • Present media strategies, reports, and insights to clients
  • Collaborate with creative, digital, and client servicing teams
  • Manage junior planners and ensure quality output

Required Skills

  • 6–10 years of experience in a media agency
  • Strong knowledge of media math (BARC, TAM, GRP, CPRP, reach, frequency, affinity), and media planning tools
  • Experience in TV planning is a must; additional experience in Print/Radio/OOH is a plus.
  • Analytical mindset with the ability to interpret datasets.
  • Strong communication and presentation skills.

Job Type: Full-time

Pay: ₹80, ₹90,000.00 per month

Work Location: In person



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