Social Media Marketing Manager

2 days ago

Panjim, Goa, India Digit Cure Full time ₹ 6,00,000 - ₹ 18,00,000 per year

Key Responsibilities:

  • Develop and implement innovative social media strategies to meet client objectives across platforms like Facebook, Instagram, LinkedIn, and more.
  • Oversee the creation of high-quality, engaging, and on-brand content, including visuals, videos, and copywriting.
  • Plan, execute, and optimize paid and organic social media campaigns to maximize reach, engagement, and ROI.
  • Mentor and train junior team members, ensuring they understand best practices and stay up-to-date with the latest trends.
  • Monitor campaign performance using analytics tools, prepare detailed reports, and provide insights to improve outcomes.
  • Stay ahead of the latest social media trends, tools, and platform updates, and implement them in strategies.
  • Work closely with clients to understand their goals, present strategies, and provide regular updates on performance.
  • Manage and resolve any social media crises or negative publicity effectively and professionally.
  • Coordinate with other departments, including content creation, influencer marketing, and performance marketing, to ensure seamless execution of integrated campaigns.

Requirements:
  • A minimum of 5 years of experience in social media marketing, with a proven track record of successful campaigns.
  • Expertise in managing social media platforms, including Facebook, Instagram, LinkedIn, Twitter, and others.
  • Strong leadership and team management skills, with a passion for training and mentoring team members.
  • Proficiency in social media management tools like Hootsuite, Buffer, or similar platforms.
  • Experience with paid social media campaigns and ad platforms.
  • Strong analytical skills and familiarity with tools like Google Analytics, Facebook Insights, and others.
  • Excellent communication, creativity, and problem-solving skills.
  • Ability to multitask, prioritize, and meet deadlines in a dynamic work environment.

Location: Candidates based in Goa can apply.

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