
Search Engine Optimization Specialist
2 days ago
About 8 Insights
8 Insights is a strategic communications and digital marketing consultancy specializing in building impactful brand narratives, enhancing online presence, and driving measurable business outcomes. We work with leading companies across industries, delivering services in media relations, content strategy, social media management, and performance marketing. At 8 Insights, we believe in combining creativity with data-driven strategies to help brands thrive and make a real difference.
About SEO Analyst
We are seeking a detail-oriented and results-driven SEO Analyst to join our team. The ideal candidate will be responsible for developing and implementing strategies that drive organic traffic, improve search rankings, and enhance overall website performance.
Key Responsibilities
⦁ Conduct comprehensive keyword research and develop strategies for high-value targeting.
⦁ Optimize website content, metadata, headings, and internal linking for SEO best practices.
⦁ Perform technical SEO audits and coordinate with developers to resolve issues.
⦁ Manage link-building initiatives and monitor domain authority.
⦁ Track, analyze, and report on SEO performance using tools.
⦁ Monitor competitor activities and identify opportunities to gain market advantage.
⦁ Collaborate with content teams to create SEO-driven content and topic ideas.
⦁ Stay updated with search engine algorithm changes and implement innovative SEO practices.
Qualifications
⦁ Bachelor's degree in any field.
⦁ Proven experience in SEO with a strong understanding of search engine algorithms and ranking factors.
⦁ Proficiency in SEO tools.
⦁ Knowledge of HTML, CSS, and CMS platforms.
⦁ Strong analytical skills with the ability to interpret data and provide actionable insights.
⦁ Excellent communication and collaboration skills.
⦁ Certifications in SEO/Digital Marketing (preferred but not mandatory).
- ⦁ Experience Level: 5+ years
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