Trade Marketing Bangalore, Cuttack leading alcoholic beverage company
3 days ago
Job Title: Trade Marketing
Location: Bengaluru/Bangalore, Odisha (Cuttack)
Should be from Beverages or Alcoholic beverage company
Description
- Develop and execute trade marketing strategies to enhance brand visibility and sales across retail and distribution channels.
- Plan and implement trade schemes, promotional campaigns, and merchandising activities to support sales objectives.
- Ensure effective deployment of POSM and brand assets at outlets for maximum visibility.
- Coordinate with distributors, retailers, and the sales team to drive trade promotions and activations.
- Monitor competitor activities, market trends, and scheme effectiveness to provide actionable insights.
- Manage inventory and utilization of promotional materials within allocated budgets.
- Prepare MIS and performance reports to evaluate ROI of trade marketing initiatives.
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