Manager - Media and Business

1 week ago


Mumbai, Maharashtra, India Liqvd Asia Full time ₹ 6,00,000 - ₹ 18,00,000 per year

WE DON'T WANT PEOPLE TO WORK FOR USLet us put it this way; we want people to work with us.Because when you think of it, there's a big difference. At LIQVD ASIA, we believe more inpartners than employees. Our team is right now brimming with ideators, innovators, geek,marketers and human experience strategists.About LIQVD ASIAWe are an ideas company for the digital worldEstablished in 2013, LIQVD ASIA is a digital marketing agency that is growing at a rapid400% pace & has its relationships with a diverse national & global clientele. Our agency hasan exceptional reputation for creating award-winning digital content experiences that fostertrust with target audiences. LIQVD ASIA is comprised of marketing, creative and technologyprofessionals dedicated to connecting brands with people. Our vision and values are toprovide people with a professional and supportive environment where employeescontribute, grow and flourish. Our culture is forward thinking, respectful, collaborative, andfun.Additional InformationWhat's in it for you?• Great salary and secure working environment• Becoming an integral part of a cutting-edge agency and helping it grow• Working with an international, talented and dedicated group• Casual atmosphere with professional standards• Creative, modern and spacious work environmentWe're LIQVD ASIA.At LIQVD ASIA, we have professionals in marketing, creative and technology functions thatconnect trends with brands and brands with people. Also, we boast of a value system andculture that's forward-thinking, respectful, collaborative, high-energy, fun, with zerotolerance for sub-standard ideas. We are clear about one thing. We deliver success notbecause of what we do, but because of who we are. And we don't need any clear drink to tellyou that. View some of our work here. Our Current clientele - Schneider Electronics, ICICIBank, Bank Of Baroda, Asian Paints, GMR Airports, Parle Products, Zee Living Foodz, NipponIndia Mutual Funds etc.HIRING PROCESSSend us your resume >> We scan through your profile over a coffee >> If it's interesting(which we are guessing it would be) we will organize a video chat over a coffee or a drink ofyour choice >> two rounds of meetings with our senior folks >> that's it, you might just landyourself at LA Key Responsibility: - Affiliate Marketing - Direct Publisher Buying -Own and drive Digital Media Campaigns, Performance Marketing Campaigns-Digital Media Planning, Media Buying and end-to-end campaign management across BFSI, FMCG and Affluent -Business Portfolio-Campaign Management and optimization strategy across Digital and Social Channels – PPC, Display,Facebook, YouTube and Programmatic, UAC & Mobile App Marketing-Own the Optimization and continuous improvement of performance media channels to drive customerAcquisition, Digital Sales, Up-sell and cross-sell."-Manage aligned and Partner relations including Analytics team, Creative team, Publishers, Affiliates,and Aggregators etc.-Creative Performance analysisWeb Analytics & Traffic Analysis to track the Organic/direct Performance of Website-Define and track KPIs to measure performance of various traffic generating channels including Organic,Direct, Affiliates, Referral, Social, Paid etc.-Hands on Digital Marketing work experience in executing Digital Media Campaigns, social media, SEM,SEO-Well versed with Platform Consoles like Adwords, Facebook Business Manager, DV 360,Twitter, LinkedIn Business-Detailed understanding of digital marketing funnels and associated media platforms-Understanding of Omni-channel campaigns and Marketing Automation-Identifying cross sell & upsell opportunities-Managing client relations & managing expectationsRequired Skills: -Good communication skills-Platform Knowledge-Strong knowledge of Adwords-Media planning-Media strategy-Strong knowledge of Facebook Ads-Knowledge of industrial Standards-Used for past campaigns-SEO integrated strategy knowledge-Direct contact of platform representatives   Educational Qualification: Bachelors Degree/ Masters DegreeRelevant experience of 3+ years



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