Marketing Engineer

5 days ago

Cuddalore, Tamil Nadu, India Hemalathaa Hi-Tech Industries Full time ₹ 1,00,000 - ₹ 3,00,000 per year

Key Responsibilities:

  • Market Research & Analysis:
  • Conduct market research to identify potential clients, market trends, and competitive landscape in the process equipment manufacturing industry.
  • Analyze customer requirements and align them with company product offerings.
  • Product Promotion & Marketing Strategy:
  • Develop and implement marketing plans for promoting Pressure Vessels, Heat Exchangers, and Reactors to target industries (e.g., chemical, petrochemical, pharmaceuticals, etc.).
  • Collaborate with the technical team to create marketing materials like brochures, case studies, product catalogs, and presentations.
  • Plan and execute digital marketing campaigns, including SEO, email marketing, and social media outreach.
  • Customer Relationship Management:
  • Build and maintain relationships with existing and potential clients.
  • Conduct technical discussions, provide product demonstrations, and address customer inquiries.
  • Coordinate with the engineering team to provide tailored technical solutions to client-specific needs.
  • Sales Support:
  • Support the sales team by providing technical expertise and participating in sales meetings and negotiations.
  • Prepare and present technical proposals and quotations to customers.
  • Assist in generating leads through exhibitions, webinars, and client meetings.
  • Project Coordination:
  • Collaborate with the project management team to ensure timely delivery of products based on customer specifications.
  • Provide after-sales support to ensure customer satisfaction and handle technical queries.
  • Reporting & Documentation:
  • Maintain records of customer interactions, feedback, and sales data for market analysis.
  • Prepare weekly and monthly reports on marketing activities, lead generation, and sales performance.

Qualifications:

  • Education: Bachelor's degree in Mechanical Engineering, Chemical Engineering, or related technical field.
  • Experience: Min 2 years of experience in technical sales or marketing in the process equipment industry
  • Skills:
  • Strong technical understanding of process equipment (Pressure Vessels, Heat Exchangers, Reactors, etc.).
  • Excellent communication and presentation skills.
  • Proficiency in marketing tools, CRM software, and Microsoft Office Suite.
  • Ability to manage multiple tasks and work in a fast-paced environment.
  • Customer-oriented mindset with problem-solving abilities.

Job Types: Full-time, Permanent

Pay: ₹18, ₹20,000.00 per month

Benefits:

  • Health insurance

Work Location: In person

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