Lead Insights

Job Summary

We are looking for a Lead Insights who will be responsible for the collection, interpretation, and integration of all aspects of data sources to drive strategic business decisions for the Dr. Reddy's Chronic Vaccines Nephrology , Radica, Vistara+. The ideal candidate should be passionate about data and experienced in analytics and insights based on a deep knowledge of brands, sales, market environment, and the evolving health and personal care industries. The role requires a self-starter, who is willing to roll up their sleeves, work hands-on and deliver data driven insights to support the Marketing business objectives of Chronic Vaccines Nephrology , Radica, Vistara+. Based in Mumbai, this position reports to the Head of Consumer Insights.

Roles & Responsibilities

• You will be responsible for compiling, managing, analyzing and translating various internal and external data sources to uncover insights, trends, category/shopper behaviors and competitive activity to shape the Chronic Vaccines Nephrology , Radica, Vistara+ marketing strategy and build action plans to help drive growth and sustainable market share initiatives and support overall company objectives.
• You will build, update and refresh weekly/monthly analytics/reports (inclusive of Nielsen,IQVIA,SMSRC,HEALTPLIX –  category reviews, competition dynamics and trends).
• You will be responsible for partnering with Marketing and Finance teams to support the business planning process for annual budgeting and monthly LE exercises.
• You will be responsible for driving strategic cross-functional thought leadership with commercial teams by leveraging multiple data sources, synthesizing insights and clearly articulating new business opportunities.
• Coordinating with research agencies & ensure quality research reports
• You will be responsible for supporting the commercial team in the development of customer and business presentations incorporating multiple data sources that support key objectives.
• You will be responsible for identifying unmet customer/consumer needs and participating in cross-functional projects to deliver against innovation/new product opportunity goals.
• You will be responsible for managing relationships with key internal data/platform stakeholders and external partners.

Qualification

Educational Qualification and Experience:

• Bachelor's degree in marketing, statistics, economics, mathematics, or related field; MBA preferred
• 12+ years of proven experience in Pharma from agency & client side
• Experience in marketing and analytics
• Demonstrated track record in managing and leading analytics teams

Skills & Attributes:

• Strong research acumen and analytical skills, with ability to translate complex data into actionable insights
• Proficiency in MS Office applications and business intelligence tools
• Strategic and critical thinker with both creative and analytical capabilities
• Results-oriented self-starter with an entrepreneurial attitude
• Ability to manage multiple projects, prioritize work, and meet deadlines in a fast-paced environment
• Expert knowledge of data visualization tools (e.g., Tableau, Power BI)
• Strong understanding of statistical analysis and predictive modeling techniques
• Excellent communication skills, both written and verbal, with the ability to present complex information to diverse audiences
• Experience with market research methodologies and consumer behavior analysis
• Familiarity with healthcare industry trends and regulations, particularly in the Pharma sector
• Proven ability to influence cross-functional teams and drive data-driven decision-making

Additional Information

Our Work Culture

Ask any employee at Dr. Reddy's why they come to work every day and they'll say, because Good Health Can't Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we're always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic.

Equal Opportunity Employer

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

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