Exhibition Space Sales Executive
7 days ago
Role Overview
The Exhibition Space Sales Executive will be responsible for generating sales of exhibition booths, sponsorships, and related event services for a major B2B Sports Exhibition. The role involves identifying potential exhibitors, building strong industry relationships, and achieving assigned sales targets through lead generation, meetings, and strategic sales efforts.
Key Responsibilities
Sales & Client Acquisition
· Sell exhibition space, sponsorship packages, and advertising opportunities.
· Identify prospective clients through market research, networking, trade directories, social platforms, and industry events.
· Develop and manage a strong sales pipeline using CRM tools.
· Conduct cold calling, email campaigns, online meetings, and in-person meetings to drive sales.
· Present event value proposition, floor plans, pricing structure, and ROI benefits.
· Negotiate terms and close deals in line with allocated targets.
· Manage booking contracts and ensure timely invoicing and payment collections.
Client Relationship Management
· Maintain regular communication with confirmed exhibitors and support their participation needs.
· Work closely with exhibitors on booth selection, branding opportunities, and promotional planning.
· Ensure high level of service and satisfaction to increase repeat participation and referrals.
Market Research & Industry Networking
· Maintain a strong understanding of industry trends, competitor events, and market dynamics.
· Build relationships with manufacturers, distributors, dealers, associations, federations, and sports councils.
· Represent the event at trade shows, conferences, networking forums, and roadshows.
Coordination & Reporting
· Coordinate internally with marketing, operations, and design teams to support exhibitor requirements.
· Provide weekly sales reports, pipeline status, and market updates to management.
Skills & Qualifications
· Graduate / Post Graduate in Business, Marketing, Sports Management, or related field.
· 2–6 years of experience in exhibition space sales, corporate sales, event sponsorship, or B2B sales.
· Strong communication, negotiation, and presentation skills.
· Ability to work under pressure and meet revenue targets.
· Strong networking skills and relationship-building ability.
· Proficient in MS Office, CRM tools, and online lead platforms.
· Experience in sports, fitness, wellness or infrastructure industry is an added advantage.
Key Performance Indicators (KPIs)
· Exhibition space revenue achievement.
· Number of new exhibitor acquisitions.
· Lead conversion rate and pipeline growth.
· Retention and repeat booking ratio.
· Collection efficiency and contract closure timelines.
Personal Attributes
· Energetic, proactive and target-driven.
· Confident communicator and persuasive seller.
· Professional presentation and customer service mindset.
· Team player with strong work ethics.
Job Type: Full-time
Pay: ₹35, ₹45,000.00 per month
Benefits:
- Internet reimbursement
- Provident Fund
Work Location: In person
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