Sr. Manager Telesales
1 week ago
Role Overview:
The Telesales Call Centre Head will lead and manage the end-to-end telesales operations for Health Insurance, ensuring consistent achievement of sales, productivity. This role demands a strong blend of strategic leadership, data-driven performance management, and hands-on execution in a fast-paced, target-driven environment.
Key Responsibilities:
Operational Leadership
- Oversee day-to-day operations of the telesales centre including inbound, outbound.
- Drive achievement of monthly and quarterly health insurance sales targets across all telesales channels.
- Plan and manage manpower for peak load periods to ensure consistent productivity.
- Set up and optimize sales scripts, calling strategy, and conversion funnels.
People Management
- Lead, mentor, and motivate a large team of sales managers, team leaders, and telesales executives.
- Build a performance-driven culture through training, coaching, and structured feedback mechanisms.
- Manage recruitment, onboarding, and capability-building initiatives for the telesales team.
Sales Strategy & Performance
- Define and execute the telesales strategy aligned with business objectives.
- Monitor key sales KPIs: lead-to-conversion ratio, AHT (Average Handling Time), sales per agent
- Collaborate with product, marketing, and digital teams for lead generation and campaign optimization.
- Ensure compliance with IRDAI and company norms in all telesales communications.
Process Excellence
- Implement CRM and dialer efficiency best practices to maximize call connect and conversion rates.
- Develop dashboards and review mechanisms for daily/weekly/monthly performance tracking.
- Introduce automation to improve lead management and conversion outcomes.
- Maintain strong quality assurance standards and monitor call audits to ensure adherence to scripts and compliance.
Customer Experience & Compliance
- Collaborate with QA and compliance teams to ensure all telesales scripts, pitches, and disclosures meet IRDAI standards.
- Manage grievance redressal related to telesales activities.
Key Skills & Competencies:
- Proven experience in leading large-scale telesales operations (minimum 200+ seats) in insurance or BFSI
- Strong knowledge of health insurance products, processes, and regulatory norms.
- Expertise in CRM tools, auto-dialers, and lead management systems.
- Strong analytical, reporting, and P&L management skills.
- Excellent leadership, communication, and stakeholder management skills.
- Ability to work under pressure and meet aggressive sales targets.
Qualifications:
- Graduate / Postgraduate in Business Administration, Sales, or related field.
- 10-15 years of experience in telesales/call centre management, with at least 8 years in a leadership role in Health or Life Insurance.
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