Marketing Director – India

4 days ago

Delhi, Delhi, India Certified Listeners Society Full time ₹ 6,00,000 - ₹ 18,00,000 per year

Position:
Marketing Director – India (National Role)

Location:
Delhi, India (On-site or Hybrid – TBD)

Industry:
Youth Development / Emotional Wellness / Non-Profit

Job Type:
Full-Time

Experience Level:
Director

Function:
Digital Marketing, Content, Social Media

Compensation:
Competitive monthly salary and performance bonus (discussed during interview)

Reports to:
Country Manager – India

About Certified Listeners Society (CLS)

Certified Listeners Society is a registered not-for-profit organization based in Canada. In India, we operate through the Certified Listener Foundation (PAN: AAMCC8781F) under the CLS brand. We provide free, 24/7 emotional support through our digital platform and have served over 1.5 million people globally.

Website

LinkedIn

The Role

Reporting to the Country Manager–India, you will lead and execute the organization's national marketing strategy. This is a full-time leadership role focused on scaling the reach of our mission across India. We are seeking a purpose-driven leader who views marketing as a means to drive social impact.

Scope of Work

  • You will own the go-to-market strategy and lead product launch for our platform in India:
  • We are seeking a data-driven marketer with expertise in:
  • Lead generation and demand creation
  • Social media strategy and execution
  • Brand building for social impact
  • Volunteer pipeline development using ads, premium offerings, and data licensing
  • Benchmarking KPIs and driving business growth
  • You'll be responsible for building a marketing team, managing external digital partners, and ensuring strategic alignment with CLS's national goals.

Qualifications and Experience

  • Prior experience in the non-profit or volunteer engagement space is essential
  • In-depth knowledge of online marketing and digital funnels
  • Strong understanding of brand awareness strategies and positioning
  • Proven leadership in large-scale marketing projects
  • Experience managing RFQs and Statements of Work with digital agencies
  • Ability to translate the mission into compelling campaigns
  • Background in the internet/social enterprise space is an advantage
  • MBA or advanced degree preferred

Core Competencies

  • Strategic thinking and execution
  • Deep expertise in content marketing, engagement, and retention
  • Experience with digital analytics, KPIs, and reporting
  • Excellent planning, organization, and communication skills
  • Ability to build consensus across cross-functional teams
  • Comfortable presenting to C-level stakeholders and the Board
  • Familiarity with India's tech and marketing ecosystem
  • Detail-oriented, resilient, and committed to confidentiality

What We Offer

  • Opportunity to lead national campaigns that promote mental wellness
  • Collaborative, mission-aligned team across India and Canada
  • Access to mentorship, strategic partners, and cross-border learning
  • Pathway to long-term leadership in a growing non-profit ecosystem

How to Apply

  • Send your CV and a short cover letter via LinkedIn, Subject line:
    Marketing Director Application

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