Senior Associate/Assistant Manager

2 days ago


Mumbai Metropolitan Region, India ATRIOS Consulting Full time ₹ 8,00,000 - ₹ 12,00,000 per year

We are #hiring

Position: Senior Associate/Assistant Manager - Digital Media

Organisation: A leading non profit

Experience: 4–5 years in social media /digital marketing roles

Qualification: Bachelor degree in Marketing, Mass Media, Communications, Digital Media, Journalism

CTC: LPA

Location: Mumbai

Job Description

  • Lead the strategy for social media, paid campaigns and content marketing across organisations
  • Create, schedule and publish high-quality content across platforms (LinkedIn, Instagram, Facebook, YouTube) — including posts, stories, reels, videos and thought-leadership pieces
  • Plan and manage the content calendar and workflow for all digital entities
  • Benchmark our social landscape: conduct competitive and sector-trend analysis, identify best practices, map audience personas and refine our messaging accordingly
  • Track and report on performance metrics: follower growth, engagement rates, click-throughs, conversions, paid-campaign ROI; prepare insights and optimisation recommendations.
  • Plan, execute and manage paid media campaigns (Google Ads, paid social) to drive traffic, lead generation (applications, partnerships, hires) and measurable outcomes.
  • Monitor SEO (keyword research, website optimisation, content alignment) and ensure social channels support broader search-and-discovery goals.
  • Stay up-to-date with emerging trends, platform changes, new formats and storytelling innovations; pilot experiments and recommend new content directions.
  • Oversee the organisation's website: update content, monitor performance, coordinate with developers/designers, and align the website with social and digital campaigns.

Job Requirements

  • Bachelor's degree in Marketing, Mass Media, Communications, Digital Media, Journalism or a related field.
  • 4–5 years of experience in social media or digital marketing roles—covering both organic content and paid campaigns
  • Familiarity with social media platforms and tools
  • Experience using basic design/video tools (Canva) and analytics and reporting tools (Google Analytics, LinkedIn Analytics, Instagram Insights)
  • Experience working in mission-driven or non-profit environments (or content-rich brands) will be an advantage.
  • Knowledge of Adobe Illustrator will be an advantage.

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