Digital Marketing Executive
3 days ago
Responsibilities
- Social Media Management
- Plan, create, and schedule engaging content for various social media platforms (Facebook, Instagram, LinkedIn, etc.).
- Monitor and respond to comments and messages to improve engagement.
- Analyze and report on the performance of social media campaigns using analytics tools.
*
- Lead Generation
- Assist in generating leads through direct calls and maintaining a follow-up schedule. (10%of work schedule)
- Leverage social media platforms to identify and engage with potential leads.
- Build and maintain a pipeline of leads through social media outreach and engagement.
- Update and manage lead databases with accurate details of potential clients.
*
- Search Engine Optimization (SEO)
- Conduct keyword research and competitive analysis to improve website rankings.
- Optimize on-page and off-page SEO elements to drive organic traffic.
- Monitor website performance using tools like Google Analytics and Search Console.
*
- Blog Posting and Content Management
- Research, write, and post engaging and SEO-optimized blog articles on the company website.
- Collaborate with the team to brainstorm content ideas aligned with business goals.
- Update older blog posts to keep them relevant and improve their search performance.
*
- Email Marketing
- Draft, design, and execute email campaigns to engage existing and prospective clients.
- Maintain and segment email databases for personalized targeting.
- Track email marketing performance metrics (open rate, click-through rate, etc.).
*
- E-Commerce Platform Handling
- Manage product listings, descriptions, and updates on the e-commerce platform.
- Optimize the platform for search and user experience to boost conversions.
- Monitor and report on sales performance and identify trends.
*
- General Marketing Support
- Assist in brainstorming and implementing new strategies to drive digital growth.
- Stay updated with industry trends and best practices in digital marketing.
Job Types: Full-time, Permanent, Fresher
Pay: ₹8, ₹10,000.00 per month
Benefits:
- Cell phone reimbursement
- Paid sick time
- Paid time off
Ability to commute/relocate:
- Panvel, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)
Education:
- Bachelor's (Preferred)
Experience:
- Digital marketing: 1 year (Preferred)
Work Location: In person
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