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Marketing Manager

3 weeks ago

Bengaluru, Karnataka, India Prodigy Technovations Pvt Ltd Full time

Company Description

Prodigy Technovations Pvt Ltd is a leading provider of advanced protocol validation solutions for testing and validating emerging and mainstream serial bus technologies in System-on-Chip (SoC) designs. With a focus on driving innovation and contributing to industry standards, Prodigy Technovations offers a comprehensive suite of high and low-speed Protocol Exerciser and Analysis capabilities. Our products address protocol validation needs for various technologies including PCIe, UFS, I3C, SPMI, RFFE, eMMC, SD Express, SD, MDIO, QSPI, and more. We help our clients maintain a competitive edge in the rapidly evolving semiconductor landscape.

Designation: Marketing Manager

Location: Bengaluru

Experience 10 to 12 years in Semiconductor or test and measurement field in outbound marketing field

Education: B.E. Electronics and Communication preferably with MBA

Experience:

Should have work experience in semiconductor or Test and Measurement Industry

At least 5 to 6 years experience Technical Sales or application engineering or outbout marketing field

Has good experience in Market segmentation and marcom

Very good understanding of Digital marketing techniques and its evolving current trends

Generated qualified leads from the target market

Setting up online webinar and driving registration

Developed newsletter

Experience in online customer engagement

Experience in marcom for the global market primarily North America, Europe and Asia

Job Description:

Develop annual outbound Marketing plan

Annual Budget plan

Execute the marketing plan with the team and support of sales org

Participate in the trade shows and understand the customer insight

Systematically engages with customers in global market using website, you tube, webinar, social media

Digital Marketing Strategy

Responsible for online lead generation

Responsible to develop the online content for website, you tube channel, social media posts

Responsible to develop product training videos, online promotional videos