Btl Marketing Professional

1 week ago

Hyderabad, Telangana, India Ekadhi Silver Jewellery Full time ₹ 9,00,000 - ₹ 12,00,000 per year

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Company Description

Founded in 2022, EKADHI Silver Jewellery is one of India's fastest-growing silver jewellery brands, known for celebrating the timeless beauty of 92.5 sterling silver. EKADHI blends traditional craftsmanship with contemporary designs, offering pieces that range from everyday wear to statement collections. Each piece is crafted with care, reflecting culture, meaning, and the modern spirit of today's empowered women. The brand has quickly earned a loyal following through its commitment to quality, affordability, and trend-forward aesthetics. With actress Nidhhi Agerwal as its brand ambassador, EKADHI connects with a new generation of jewellery lovers, blending star power with timeless elegance.

Role Description

This is a full-time on-site role for a BTL Marketing Professional, located in Hyderabad. The BTL Marketing Professional will be responsible for executing below-the-line marketing campaigns, coordinating with vendors and creative teams, managing promotional activities, and ensuring brand visibility at events and retail points. The role also involves analyzing market trends, planning and implementing targeted marketing strategies, and maintaining brand consistency across all marketing materials.

Qualifications

  • Experience in Below-the-Line (BTL) Marketing and promotional activities
  • Strong vendor management and coordination skills
  • Proficiency in planning and implementing targeted marketing strategies
  • Creative and innovative thinking in marketing campaigns
  • Excellent communication and interpersonal skills
  • Ability to analyze market trends and adjust strategies accordingly
  • Bachelor's degree in Marketing, Business Administration, or a related field
  • Experience in the jewellery or fashion industry is a plus

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