Marketing Manager

6 days ago

Hyderabad, Telangana, India Lulu Group Full time ₹ 6,00,000 - ₹ 18,00,000 per year

Experience Required: Minimum 5 years in Marketing (ATL & BTL, Brand Management, Events)

Language Requirement: Must be fluent in Telugu and English

Responsibilities

  • Marketing and brand management for Lulu Mall.
  • Strategic brand positioning, customer retention and engagement initiatives.
  • Market analysis and competitor tracking to ensure strong brand presence.
  • B2B marketing through events, industry forums, and partnerships.

Detailed Work Description

Brand Management

  • Develop an in-depth understanding of the brands personality, values, and positioning and ensure all marketing communication aligns with it.
  • Act as the brand custodian, maintaining consistent tone, visual identity, and messaging across all channels.
  • Monitor brand communication for adherence to Do's and Don'ts as defined in brand guidelines.
  • Lead brand awareness initiatives and ensure consistent representation in all internal and external communication.

Team Management

  • Build and train the marketing team as approved by senior management.
  • Clearly communicate goals, updates, and expectations to all team members.
  • Ensure team members meet pre-defined KRAs (Key Result Areas).
  • Evaluate performance and support career development through feedback and mentoring.

Marketing Planning & Strategy

  • Develop annual and monthly marketing plans covering Digital, Advertising, Communications, and Creative initiatives.
  • Collaborate with management, creative, content, and client teams to execute effective marketing strategies.
  • Continuously analyze industry trends, competition, and market data to keep strategies updated.
  • Modify and renew marketing strategies based on performance insights and suggestions.
  • Generate innovative ideas to enhance mall performance and customer engagement.

Execution & Campaign Management

  • Oversee end-to-end execution of marketing campaigns—creative development, implementation, monitoring, and reporting.
  • Ensure timely photo and video shoots of mall activities and events.
  • Track campaign results, prepare reports, and recommend improvements.

Agencies, PR & External Stakeholder Management

  • Identify and hire the best advertising, PR, digital, and event agencies (subject to management approval).
  • Supervise performance of creative, online, and media partners.
  • Negotiate contracts and deliverables to secure the best value for money.
  • Select appropriate ATL & BTL media channels for each campaign to suit target markets.
  • Oversee social media strategy, content marketing, and ensure the right ambience through mall dcor, activations, and events.
  • Build a strong PR and digital presence for the Lulu Mall brand.
  • Develop and maintain a vendor database with competitive pricing for marketing needs.

  • Digital Marketing Executive

    5 days ago

    Hyderabad, Telangana, India Astradigm marketing Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionAstradigm Marketing is a leading digital marketing agency dedicated to driving growth for businesses of all sizes. Our services include SEO, social media management, content creation, email marketing, PPC advertising, and website development. We use data-driven strategies and innovative solutions to boost our clients' online presence and...

  • Digital Marketing Manager

    2 weeks ago

    Hyderabad, Telangana, India ShootOrder® - Digital Marketing Agency Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    We are looking for an experienced and self-driven Digital Marketing Manager to become an integral part of our dynamic Digitial marketing team As a senior Account Manager with our organization, you will primarily focus on crafting and executing digital marketing strategies in collaboration with our clients to help them realize their digital marketing...

  • Digital Marketing Campaign Manager

    2 weeks ago

    Hyderabad, Telangana, India Bizionic Technologies & Marketing Solutions Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    Job descriptionJob Title: Digital Marketing Campaign Manager (Paid Ads: Meta, Google & Email) Location: Somajiguda, HyderabadDepartment: Digital MarketingEmployment Type: Full-timeAbout the Role:We are looking for an experienced Digital Marketing Campaign Manager with a strong background in running and managing high-budget paid campaigns across Meta Ads...

  • Digital Marketing Specialist

    1 week ago

    Hyderabad, Telangana, India Citta Marketing Agency Full time ₹ 6,00,000 - ₹ 18,00,000 per year

    Company DescriptionCitta Marketing Agencyis a dynamic team of AI specialists, data scientists, and creative marketers leveraging cutting-edge technology to deliver exceptional results. Our AI-driven strategies analyse market trends and customer data to craft tailored marketing plans that maximise reach and ROI. We combine the precision of data-driven...

  • Area Manager

    1 week ago

    Hyderabad, Telangana, India Farmjunction Marketing Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    What We Are Looking ForExperience 68 years in tractor financing or rural vehicle loans (rural / semiurban markets preferred).Territory Expertise Strong understanding of Telangana & MP markets, including dealer / bank / NBFC networks.Leadership Skills Proven track record in managing multiple teams (Cluster Heads, Field Officers) and achieving targets.Network...

  • Performance Marketing Intern

    1 day ago

    Hyderabad, Telangana, India Revsoc Digital marketing Full time ₹ 90,000 - ₹ 1,20,000 per year

    Performance Marketing Intern (Fresher – Google Ads & Meta Ads)About the RoleWe are looking for an enthusiastic Performance Marketing Intern to join our digital marketing team.This role is perfect for a fresher who wants to build a strong foundation in Google Ads and Meta Ads (Facebook & Instagram).You will support the team in setting up, analyzing, and...

  • Sales Manager

    2 weeks ago

    Hyderabad, Telangana, India SHIVA MARKETING COMPANY Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Company DescriptionAbout SMCSMC is a 31-year-old organization founded under the visionary leadership of Rajeev Verma. Over the years, SMC has catered to multiple industries and, for the past 9+ years, has focused exclusively on the renewable energy sector.We are proud to be associated with Tata Power Renewable Energy Limited as a leading Channel Partner in...

  • Field Marketing Executive

    5 days ago

    Hyderabad, Telangana, India HASHNOD Digital Marketing Agency Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionHashnod is a full-service digital marketing agency based in Hyderabad, committed to helping growth-minded brands succeed online through strategy, creativity, and measurable results. We specialize in SEO, Paid Media & PPC Ads, Content Marketing, Conversion Rate Optimization, Web Design & Development, and Social Media Marketing. Our simple...

  • Business Development Manager

    2 weeks ago

    Hyderabad, Telangana, India AI Marketing Lab Full time ₹ 30,00,000 - ₹ 1,00,00,000 per year

    Location:Madhapur, Hyderabad (Work from Office)Timings:Monday – Saturday, 10:00 AM – 7:00 PMCompensation:Up to ₹7 LPA Fixed + ₹4 LPA IncentivesAbout UsAI Marketing Lab is a global digital marketing agency specializing inPerformance Marketing, SEO, PR, and Social Media Management. We help businesses scale with ROI-driven strategies, cutting-edge...

  • Marketing Manager

    2 weeks ago

    Hyderabad, Telangana, India SV Digital Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Company DescriptionSV Digitals is South India's leading provider of large-format digital printing, signage, and retail visibility solutions, with over 23 years of industry leadership. Trusted by 1000+ customers, including top corporates and agencies, we deliver end-to-end solutions in signage, outdoor advertising, custom fabrication, and in-store...