Social Media Marketing Manager

2 weeks ago

Mumbai, Maharashtra, India Wilco International LLP Full time ₹ 2,00,000 - ₹ 6,00,000 per year

Role Description & Responsibilities

This is a full-time on-site role for a Social Media Manager, ideally suited for someone with a keen interest in reading and creating content related to books, where the responsibilities include:

  • Developing and implementing social media strategies
  • Planning the content calendar
  • Photography and videography skills are a plus; the Social Media Manager should be proficient in editing and creating reels.
  • Managing company's social media accounts
  • Creating and publishing engaging content
  • Overseeing social media campaigns
  • Collaborating with the graphic and sales teams
  • Should be well versed with graphic designing Software
  • Working on collaboration with targeted influencers
  • Compiling and presenting monthly analytics
  • Embracing creative liberty while ensuring attention to detail
  • Staying updated on industry best practices and evolving social media trends
  • Ensuring effective communication and collaboration with various teams
  • Incorporating influencer marketing strategies
  • Ensuring cohesive brand representation across all platforms

Qualifications and Requirements

  • Social Media Marketing and Social Media Optimization (SMO) skills
  • Excellent communication skills, both written and verbal
  • Experience in developing content strategies
  • Strong writing and editing skills
  • Should have a good knowledge of creatives
  • Ability to work independently and as part of a team
  • Ability to multitask
  • Familiarity with social media analytics and reporting tools
  • Experience in graphic design/Illustrator is a plus
  • Bachelor's degree in Marketing, Communications, Journalism, literature or related fields.
  • Kindly be informed that the salary range is subject to the individual's level of experience.

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