Category Business Partner

1 week ago


Gurgaon, Haryana, India coto Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Position:Category Business PartnerType:Operations Management + Business DevelopmentScope:India + Global Markets (US, Canada, UK)Own complete expert lifecycle from recruitment to performance optimization, driving category growth through operational excellence and customer success.Core Responsibilities1.Strategic & Business DevelopmentRevenue Planning : Set and achieve category-specific revenue targets, pricing optimization, and profit margin managementProduct Development: Work with product teams to develop category-specific features, tools, and user experiencesVetting & Quality Assurance: Develop standardized assessment criteria, conduct skill evaluations, background checks, and continuous quality monitoringCustomer Acquisition: Develop category-specific marketing strategies, content creation, and user education campaignsBuild relationships with certification bodies and training institutesDevelop referral networks and expert sourcing channelsCreate strategic alliances with complementary wellness providersRevenue GrowthDrive category revenue growth through operational improvementsOptimize expert utilization and service delivery efficiencyImplement data-driven strategies for customer acquisition and retention2.EXPERT LIFECYCLE MANAGEMENT (Hire to Retire)Recruitment & OnboardingBuild expert sourcing strategies across certification bodies and communitiesDevelop category-specific vetting and assessment protocolsManage hiring funnel: sourcing → screening → assessment → onboardingTarget: 100+ qualified experts per categoryTraining & CertificationDesign comprehensive onboarding programs for new expertsCreate ongoing skill development and advanced training modulesImplement quality assurance and performance monitoringTarget: 80% first-time certification rate, 4.0+ training satisfactionPerformance ManagementMonitor expert performance: conversion rates, customer satisfaction, retentionDevelop high-performer strategies to scale experts to >₹50K monthly revenue thresholdImplement performance improvement plans and coaching for underperformersManage expert grading/tier system and promotion pathwaysTarget: 85% expert retention (90-day), 4.5+ customer rating, 30%+ high-performers (>₹50K monthly)Expert Success & RetentionBuild expert community engagement and retention programsHandle expert grievances, career development, and recognitionCreate incentive structures and performance-based rewardsTarget: 90% expert satisfaction,


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