Category Manager

6 days ago


Gurgaon, Haryana, India Reliance Retail Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Role & responsibilities

Category Strategy & Business Planning

  • Analyze sales performance across categories and define growth strategies.
  • Define pricing, promotions, and discounting strategies to achieve sell-through and margin goals.
  • Develop strategies for slow-moving SKUs and create a Never-Out-Of-Stock (NOOS) range in fashion and babycare hardlines.
  • Work with the business team to build relevant ranges for outright sales to online platforms, ensuring the right pricing and positioning.
  • Ability to increase selection on the monobrand site by identifying and onboarding 3rd party sellers who can bring complimentary selection on the website through drop ship model.

Vendor & Product Development

  • Partner with vendors to develop SMU (Special Make-Up Unit) lines for D2C and marketplaces across fashion & hardlines.
  • Work with suppliers to ensure timely delivery, right assortment, and quality standards.

Catalogue, Content & Photoshoot Management

  • Collaborate with the cataloguing team to ensure accurate product representation, descriptions, and keyword tagging.
  • Provide creative input on photoshoots to highlight product features and benefits, improving conversion.
  • Regularly audit catalogue hygiene and ensure alignment with category strategy.

Platform-Specific Strategy

  • Understand the nuances of different online platforms (own D2C site + marketplaces) and define platform-specific assortment and pricing strategies.
  • Position relevant product sets on each platform to maximize efficiency and target the right customer cohorts.

Sales Growth & Operations

  • Monitor category KPIs including GMV, margin, sell-through, stock cover, cancellations, and returns.
  • Work with SCM and business operations to ensure stock availability, timely replenishments, and efficient order fulfillment.
  • Develop seasonal / promotional plans aligned with brand priorities and eCommerce events (Big Billion Days, Great Indian Festival, etc.).

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