Business Analyst Internship

7 days ago


DLF PhII Gurugram Haryana, India ABES ECOM LLP Full time ₹ 1,20,000 - ₹ 2,00,000 per year

About the role

You'll use AI + data to build crisp, client-ready business plans for women-led D2C brands (fashion, beauty, home, wellness). Think: market sizing, unit economics, GTM, channel plans, and 90-day roadmaps—delivered fast and accurate.

What you'll do

  • Run structured discovery: extract goals, constraints, pricing, CAC/AOV basics from founders.
  • Build AI-assisted plans: Lean Canvas, TAM/SAM/SOM, competitor summary, positioning, and 90-day growth roadmap.
  • Draft financials: COGS → pricing → margin, break-even, simple P&L, working-capital & reorder math.
  • Create channel plans: Instagram/WhatsApp funnels, Amazon/Meesho launch checklist, ad-testing plan (TOFU/MOFU/BOFU).
  • Turn outputs into clean client docs: 6–12 page plan + 1-page exec summary + simple KPI sheet.
  • Maintain a prompt & template library; QA AI outputs for errors, bias, hallucinations; add citations.
  • Collaborate with Marketing/CS to convert plans into content calendars and offer/bundle suggestions.

You'd be great if you have

  • Strong logic + writing; comfort with numbers (Excel/Sheets).
  • Familiarity with D2C basics (pricing, AOV, returns, marketplaces).
  • Hands-on with ChatGPT / Claude / Gemini, and tools like Notion, Google Sheets, Slides.
  • Bonus: basic SQL or Python; marketplace or ads exposure.

Tools you'll use

ChatGPT/Claude, Notion/Docs, Google Sheets (ARRAY formulas, pivot), Looker Studio (dashboards), Similarweb/Exploding Topics (research), Canva/Figma (light visuals).

What success looks like (KPIs)

  • TAT: First draft in 48 hours post-discovery.
  • Accuracy:

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