Senior Technical Product Manager

About the Role

Healthcare organizations face persistent challenges in provider data management, with practitioners navigating multiple systems to join a single payer network, leading to inefficiencies and compliance issues. This fragmented infrastructure drives up costs, delays network expansion, results in unpaid claims, and creates gaps in patient access. Certify is solving this by building the data infrastructure to power the next generation of provider technology, making healthcare more efficient.

We are seeking an experienced Senior Technical Product Manager to lead the development of our Master Data Management (MDM) capabilities within the provider data management platform. This role focuses on core MDM functions, including data attribution, entity resolution, survivorship, and lineage, ensuring accurate and accessible provider data across all workflow automation products and clients. As a senior member of the product management team, you will drive strategic initiatives, define roadmaps, and collaborate with cross-functional teams to ensure MDM capabilities support evolving client needs while maintaining industry-leading data integrity standards.

• Define and execute the roadmap for MDM in alignment with Certify's broader product strategy and business goals.
• Prioritize and develop initiatives for entity resolution, data attribution, survivorship, and lineage.
• Leverage AI / ML to enhance entity resolution by automating deduplication and improving data matching accuracy across multiple sources to create a unified provider record.
• Develop requirements for data attribution to correctly associate supporting data, such as licenses, with provider entities.
• Establish survivorship rules to define the operational view of provider data.
• Specify requirements for data lineage tracking, providing transparency on data origin and transformations.
• Ensure scalability, security, and high availability of MDM capabilities, including UIs, APIs, and observability tools.
• Collaborate with stakeholders across client success, growth, product management, and engineering to align initiatives with the needs of the provider data management platform and business goals.
• Communicate the product roadmap, MDM benchmarks and goals to stakeholders.
• Stay informed on healthcare industry trends and regulatory changes to continuously improve MDM strategies.

• 7+ years of experience in product management, with at least 3 years leading master data management or data governance initiatives.
• Strong understanding of data products, data integrity challenges, and best practices in data quality management, including cleansing, deduplication, and governance.
• Strong understanding of core MDM concepts and architecture.
• Expertise in data standardization and modeling, including profiling, validation, attribution, and entity relationships.
• Experience working with both structured and unstructured data, including API strategy and observability tools.
• Proven experience leveraging AI / ML for data management, particularly for entity resolution to enhance data accuracy and automation.
• Strong technical acumen with a proven track record of collaborating with engineering teams on data-intensive products.
• Demonstrated ability to lead product initiatives from concept through discovery and delivery, with an emphasis on iteration and rapid value delivery.
• Excellent project management skills, with the ability to prioritize and manage multiple concurrent initiatives with attention to detail and execution.
• Strong communication skills, capable of simplifying complex MDM concepts for different audiences and presenting roadmaps informed by internal and external feedback, market trends, and business goals.

• Startup experience is preferred, but not necessary.
• Familiarity with healthcare data, including provider data management, claims processing, or data interoperability, is highly desirable.