Brand Manager for UK FMCG Client

1 day ago


Delhi, Delhi, India Walk In Solutions Full time £ 60,000 - £ 1,20,000 per year

We have an exciting opportunity of Brand Manager - Personal Care for our reputed Multinational FMCG Client based in London.

Job tittle: Brand Manager

Location: London

Job Description:

We are seeking a dynamic and results-driven Brand Manager (Hair Care P&L) to lead and expand our Personal Care portfolio across the UK and European markets. This role demands a balance of strategic vision and operational execution, with a strong focus on natural and heritage-driven personal care brands. You will champion brand building, consumer connection, innovation, and commercial performance.

Key Responsibilities:

Brand & Marketing Strategy


• Develop and execute strategic brand plans in line with business objectives and market dynamics.
• Own the brand P&L and deliver growth through portfolio management, innovation, and communication.


• Identify white spaces and unlock category opportunities across hair care, skin care, and herbal wellness.

Integrated Campaign Management


• Lead development and implementation of 360° marketing campaigns (TV, digital, influencer, shopper marketing).


• Work closely with global and local creative/media agencies to deliver insight-driven, culturally relevant messaging.

Product Innovation & NPD


• Manage the product pipeline including new launches, relaunches, and value-added variants.


• Coordinate with R&D, regulatory, packaging, and supply chain teams to ensure timely, compliant execution.

Consumer & Market Insights


• Leverage data (primary & Secondary) and category research to generate consumer insights and refine brand strategies.


• Conduct competitor analysis and track industry trends to maintain a competitive edge.

Retail & Trade Marketing Alignment


• Collaborate with sales and trade marketing teams to ensure strong in-store presence and retail activation plans.


• Drive tailored promotions and retailer-specific strategies for key customers across grocery, pharmacy, and online.

Skills & Competencies


• Proven experience in managing personal care or FMCG brands


• Excellent analytical, creative, and project management skills


• Ability to lead cross-functional teams and work in matrixed environments


• Proficiency in MS Office, PowerPoint, Nielsen/Kantar/IRI tools


• Entrepreneurial, agile, and proactive mindset

Qualifications & Experience


• Bachelor's degree in Marketing, Business, or related field (MBA preferred)


• 5–8 years of brand marketing experience in personal care, beauty, or FMCG


• Prior experience in UK retail or European markets is a plus


• Familiarity with natural/Ayurvedic product positioning is a plus

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