Junior Digital Marketing Executive
2 days ago
Job Purpose
To assist the Lead Marketing in executing key marketing strategies.
Key objectives of this role are:
- Manage and optimize paid marketing campaigns on platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and others.
- Oversee website management and performance, including SEO optimization, A/B testing, and user experience improvements.
- Manage SZW Social Media handles, plan and liaison with agency to create engaging content
- Facilitate content creation for case studies, reports, blogs, videos, newsletters.
- Analyze digital marketing & lead performance using tools such as Google Analytics, GA4, and Zoho CRM platforms to provide insights and optimize leads.
- Collaborate and support various businesses to facilitate sales through offline print collaterals, products videos, brochures etc
- Monitor competitors, industry trends, and emerging technologies to identify growth opportunities.
- Manage digital marketing budgets and reporting
- Lead monitoring and reporting
- Create monthly marketing reports.
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or related field (Master's is a plus).
- Hands-on experience with SEO, Google Ads, Meta Ads Manager, Google Analytics, Zoho CRM tools
- Strong analytical skills and data-driven thinking.
- Excellent communication, leadership, and project management skills.
- Up-to-date with the latest trends and best practices in digital marketing.
Job Types: Full-time, Permanent
Pay: ₹20, ₹50,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Leave encashment
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
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