Senior Digital Marketing Lead

1 week ago

Cochin, Kerala, India Peak Performance Advisors (OPS) PVTLTD Full time ₹ 4,80,000 - ₹ 54,00,000 per year

Job Title: Senior Digital Marketing Lead (Male Candidate)

Location: Kochi, Kerala (Hybrid – 3 days in office, rest WFH)

Employment Type: Full-Time

Salary: ₹40,000 – ₹45,000 per month (negotiable for the right candidate)

Experience: 5–7 years

About the Role

We are seeking a Senior Digital Marketing Lead with strong expertise in SEO and Google Ads to take charge of our digital growth strategy. This is a leadership role for an ambitious professional who can design data-driven campaigns, deliver measurable results, and lead a growing team.

You will play a pivotal role in scaling our digital presence, optimizing performance marketing initiatives, and driving ROI across channels—all while mentoring your team and aligning strategies with business goals.

Key Responsibilities

Strategic Leadership

  • Build and implement digital marketing strategies that fuel business growth.
  • Lead and mentor the digital marketing team for flawless campaign execution.
  • Work closely with senior management to integrate digital strategies into overall business plans.

SEO & Organic Growth

  • Develop and execute on-page, off-page, and technical SEO strategies.
  • Drive sustainable organic traffic, top rankings, and domain authority.

Google Ads & Paid Campaigns

  • Manage PPC campaigns across Google Search, Display, and YouTube.
  • Optimize ad spend for maximum ROI, lead generation, and conversions.

Analytics & Insights

  • Define KPIs, track performance, and deliver regular reports.
  • Use tools like Google Analytics, Search Console, SEMrush/Ahrefs for actionable insights.

Content & Branding

  • Oversee content planning for blogs, ads, and social media.
  • Ensure brand consistency across all digital platforms.

Innovation & Trends

  • Stay ahead of algorithm updates, tools, and digital marketing trends.
  • Recommend and implement innovative strategies for better results.

Requirements

  • 5–7 years of proven digital marketing experience, with core expertise in SEO and Google Ads.
  • Successful track record in running high-budget campaigns and achieving measurable ROI.
  • Proficiency with Google Ads, Analytics, Search Console, SEMrush/Ahrefs, Meta Business Manager.
  • Strong leadership skills with experience in team management.
  • Excellent communication, analytical, and decision-making abilities.
  • Strategic mindset with a hands-on approach to execution.

Why Join Us?

  • Opportunity to lead and shape digital marketing strategy at a senior level.
  • Exposure to large-scale campaigns with significant budgets.
  • A hybrid work model offering flexibility.
  • Competitive salary with room for growth.

Job Type: Full-time

Pay: ₹40, ₹45,000.00 per month

Benefits:

  • Work from home

Work Location: Remote

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