Social Media Content Creator

5 days ago

Bengaluru, Karnataka, India DOBRA by Oxbow Brands Full time ₹ 4,00,000 - ₹ 8,00,000 per year

We're looking for a passionate storyteller who loves food, pop culture, and creating scroll-stopping content At DOBRA, you will be responsible for planning, shooting, and editing short-form videos (Reels/YouTube Shorts) and static creatives that bring our brand to life across social platforms.

This role blends creative field work and structured team collaboration. You'll spend time in stores, cafés, events, shoots, as well as brainstorming and editing with the marketing team.

Work Mode - Hybrid:

  • 2 days/week
    in office (editing, planning, coordination)
  • 4 days/week
    field or home (shooting, editing, posting)
  • Office likely based in Bangalore or Kochi location

Key Responsibilities

  • Plan, script, and shoot engaging content for Dobra's Instagram, YouTube, and other platforms
  • Edit high-quality Reels, Shorts, and quick-turnaround clips
  • Develop and manage a consistent posting schedule with the team
  • Create basic design assets (thumbnails, graphics, captions, layouts)
  • Coordinate field shoots in stores and events
  • Track the latest social trends, audios, formats, memes
  • Optimise content performance through understanding of platform algorithms and analytics
  • Work closely with marketing & brand teams to maintain brand voice and guidelines

Requirements

  • 2–3 years of experience in content creation for brands
    or
    as an IG/YouTube influencer/creator
  • Hands-on experience in
    short-form video editing
    (CapCut, Final Cut Pro, Premiere Pro, etc.)
  • Strong camera usage skills (mobile shooting essential; DSLR is a plus)
  • Basic design skills using Canva/Photoshop/Illustrator
  • Creative storytelling ability with a fun & youthful mindset
  • Comfort working in fast-paced, on-ground environments
  • Preferably experience in
    food & beverage
    brands or lifestyle content
  • Understanding of social media growth, trends, and engagement

Nice-to-Have

  • Ability to manage creators, photographers, and freelancers
  • Motion graphics skills
  • Strong on-screen presence for hosting content
  • Knowledge of South Indian languages / Hindi

Why Join DOBRA?

DOBRA is Oxbow Brands' flagship F&B brand – reimagining India's favorite formats like
pop goli, cotton candy, and snacks
with a fresh, fun, and high-quality twist. Join us to build disruptive consumer experiences and create a brand that stands out on shelves and in hearts.

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