PR & Industry Relations
1 day ago
Role & responsibilities
- Support in implementing PR strategies in line with the overall Marketing & Communication and organization objective
- Manage corporate messaging, media relations across sectors and identify media opportunities
- Collating and analyzing media coverages and generate reports on a regular basis
- Coordinate with PR agency in successful implementation of the program
- Drive visibility for members of the India Leadership Team of Capgemini in various India/global level events.
- Maintain quarter-wise trackers of events/awards across business domains and other functional areas like D&I/HR/CSR/Sustainability/L&D etc.
- To manage the Industry Relations functions in the organization and build strong association with the industry bodies aligned to organizations strategy
- To effectively interface with industry bodies like NASSCOM, CII etc. and initiate talks for workshops, round table, event/conferences/awards participation etc.
- Work closely with industry bodies to create key influencer roles for key leadership of Capgemini in India with industry bodies.
- Drive all documentation and submission of relevant forms/award applications of various departments to the industry body.
Preferred candidate profile
- Sound understanding of the media landscape
- Strong relationships with IT media
- Ability to develop content
- Understanding of PR monitoring and measurement
- Knowledge of the new media industry
- Understanding of the larger external ecosystem for brand positioning
- Excellent written and spoken English
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