Marketing Analytics

4 days ago


Mumbai, Maharashtra, India Overseas Information Full time

Job Description

We are hiring an experienced Marketing Analytics professional to drive data-based decision making and improve marketing performance across channels. The role requires strong analytical, technical, and communication skills, with hands-on expertise in marketing tech and advanced analytics.

Responsibilities

  • Analyze marketing performance and customer journeys using SQL, Python, and analytics tools.
  • Work with GA4, Adobe Analytics, SFMC, Marketo for insights and optimization.
  • Support MMM, MTA, attribution, and ROI analysis to improve spend efficiency.
  • Translate data into clear insights for Marketing and Leadership teams.
  • Partner with cross-functional teams to drive growth and personalization initiatives.

Must-Have

  • 8+ years in Marketing Analytics.
  • Strong SQL + Python skills.
  • Hands-on experience with GA4, Adobe Analytics, SFMC, Marketo.
  • Expertise in campaign analysis, attribution, and data storytelling.

Good-to-Have

  • Degree in Statistics/Math/CS.
  • Tableau and reporting automation experience.
  • Experience in global or travel industry environments.

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