
Executive / Senior Executive / Assistant Manager / Manager - Branding & Graphic
3 days ago
This role is for one of the Weekday's clientsLocation: Hyderabad
JobType: full-time
We are seeking dynamic and creative professionals to lead and support branding and design initiatives across product packaging, digital platforms, promotional materials, and corporate communication. Depending on seniority, the role will involve contributing to or managing brand identity, creative workflows, and cross-functional collaboration.
Key Responsibilities
(Responsibilities vary by level of experience and designation)
Core Responsibilities (All Levels):
- Develop and execute creative concepts for branding, packaging, product labels, marketing collaterals, and digital content.
- Design visually engaging assets including brochures, flyers, presentations, advertisements, exhibitions, and social media creatives.
- Ensure brand consistency across all campaigns and communication touchpoints.
- Collaborate with marketing, product development, sales, and regulatory teams to understand design requirements.
- Handle image editing, infographics, iconography, and template creation for corporate use.
- Work on website graphics, newsletters, emailers, and e-commerce creatives.
- Coordinate with external printers, packaging vendors, and design agencies as needed.
- Maintain and manage the organization's visual asset library.
Additional Responsibilities (Managerial Levels):
- Define and lead branding strategy in line with global positioning and product segmentation.
- Manage design teams or agencies, project timelines, and brand development roadmaps.
- Direct creative strategy for new product launches, campaigns, and international exhibitions.
- Oversee end-to-end packaging design lifecycle from concept to print approval.
- Audit existing brand assets and refresh design language to align with evolving trends.
- Track competitor branding, market trends, and design innovations.
- Ensure compliance with domestic and international regulatory guidelines for packaging and labels.
- Present creative concepts to leadership teams and incorporate stakeholder feedback.
Qualifications & Experience
- Bachelor's degree or diploma in Graphic Design, Fine Arts, Visual Communication, or related field.
- Executive: 1–3 years | Senior Executive: 3–5 years | Assistant Manager: 5–7 years | Manager: 7–10+ years.
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, XD, After Effects, etc.).
- Experience in packaging design, brand development, and healthcare/wellness sectors preferred.
- Strong grasp of typography, color theory, branding principles, and modern design trends.
- Excellent communication skills and ability to manage multiple projects under tight deadlines.
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