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Brand Manager

2 weeks ago

Hyderabad, Telangana, India TAD Global Branding Full time US$ 90,000 - US$ 1,20,000 per year

Job Summary:

We seek dynamic and client-focused 
Brand Managers
 to lead branding and marketing initiatives across diverse industries, including 
healthcare, real estate, education, retail, FMCG, fashion, and e-commerce
. In this role, you will develop and execute strategic brand campaigns that drive engagement and business growth.

The ideal candidate should have a 
strong grasp of market trends and competitor insights
, exceptional 
client relationship management skills
, and the ability to craft 
compelling, data-driven presentations
. Creativity, strategic thinking, and an eye for detail are key to excelling in this role.

Your expertise will be instrumental in delivering 
innovative, insight-driven campaigns
 that align with client objectives and industry trends, ensuring impactful brand presence and sustained business success.

Key Responsibilities:

  • Client Relationship Management -
     Act as the primary point of contact for clients, ensuring clear communication, understanding their brand vision and delivering tailored marketing strategies.
  • Strategic Brand Development -
     Develop and execute comprehensive brand strategies based on market research, competitor analysis, and client objectives.
  • Creative Advocacy -
    Present and champion creative strategies, ensuring they align with client goals and resonate with target audiences.
  • Market & Brand Analysis -
    Conduct regular brand audits, monitor industry trends, and provide insights to enhance brand positioning.
  • Cross-Team Collaboration -
    Work closely with creative, media, and digital teams to produce high-quality marketing materials and campaigns.
  • Project & Budget Management -
    Oversee multiple projects simultaneously, ensuring timely execution, budget adherence, and high client satisfaction.
  • Problem-Solving & Crisis Management -
    Address challenges that arise during campaign execution, ensuring seamless operations.
  • Content & Creative Development -
    Collaborate with content and creative teams to develop engaging concepts while maintaining brand consistency.
  • Performance & Data Analysis -
    Leverage analytics to refine brand strategies, optimize campaigns, and measure success.
  • Business Development & Upselling -
    Identify growth opportunities within existing accounts and contribute to new business pitches and proposals.
  • Stakeholder & Vendor Coordination -
     Manage partnerships with vendors, influencers, and third-party service providers to execute brand initiatives effectively.
  • Reporting & Documentation -
    Prepare and submit monthly reports detailing campaign performance and client deliverables to both the agency and clients.

Preferred Skills:

  • Experience in the advertising industry with a diverse client portfolio.
  • Strong understanding of 
    SEO, SEM, and social media marketing
     strategies.
  • Ability to excel in a 
    fast-paced, dynamic, and solution-oriented
     environment.
  • Expertise in 
    market trends, competitor analysis, and brand positioning
    .
  • Exceptional 
    client servicing and relationship management
     skills.
  • Proficiency in 
    developing compelling, data-driven presentations
    .
  • Creative and strategic mindset for 
    impactful brand campaigns
    .
  • Ability to drive 
    innovative, insight-driven branding and marketing initiatives
     for sustained business success.

Qualifications:

  • Bachelor's degree in Marketing, Advertising, Business Administration, or related field (Master's degree preferred).
  • A minimum of 3 years of experience in brand management, advertising, or marketing roles within an advertising agency environment.
  • Proven experience in developing and executing successful brand strategies and campaigns.
  • Strong understanding of advertising principles, marketing trends, and consumer behaviour.
  • Excellent communication, presentation, and interpersonal skills, with a knack for delivering compelling pitches.
  • Creative thinker with the ability to generate and execute innovative ideas.
  • Strong project management skills with the ability to handle multiple clients and projects simultaneously.
  • Problem-solving mindset with a focus on solutions.