Senior Manager

3 days ago

Delhi, Delhi, India Apraava Full time ₹ 20,00,000 - ₹ 25,00,000 per year
Description

JoB description

Market development & Strategic Opportunity Identification

  • Support the development and execution of C&I business strategy in alignment with corporate growth targets.
  • Identify and develop new revenue streams in private power markets — including third-party PPAs, captive structures, and power exchange-based transactions.
  • Continuously scan the market to prioritize target C&I segments (manufacturing, IT/ITES, data centers, RE100 corporates, etc.).
  • Provide strategic inputs on product offerings (RTC, FDRE, hybrid solutions) and new market opportunities to leadership.
  • Drive customer acquisition and sales in key C&I segments -manufacturing, IT/ITES, Data Centres, RE100 corporates, etc
  • Build and manage a robust sales pipeline for Open Access and Corporate PPA deals across priority states.

Deal Origination, Structuring & Contracting

  • Lead deal origination - proactively identify potential C&I customers and initiate business discussions.
  • Lead commercial structuring, pricing, and contract negotiations with C&I customers.
  • Manage the full deal lifecycle - origination, customer engagement, commercial structuring, pricing, negotiation etc.
  • Work closely with internal teams (Legal, Risk, Finance) to develop and finalize PPAs and Open Access agreements.
  • Ensure alignment with regulatory frameworks and market best practices

Customer & Ecosystem Relationship Management

  • Develop and maintain strong relationships with key C&I customers, consultants, and market intermediaries.
  • Liaise with aggregators and external partners to facilitate:
  • Land aggregation for captive structures (where required).
  • Connectivity arrangements with DISCOMs, SLDCs, and CTU/STU.
  • Act as the primary point of contact for customers throughout the deal lifecycle and post-contract relationship.
  • Work to enhance customer experience and drive repeat and long-term business

Market and Regulatory Intelligence

  • Track and analyze market trends, regulatory developments, and competitive landscape in the C&I market.
  • Provide actionable market insights to support internal decision-making on product development, pricing, and go-to-market strategies.
  • Collaborate with Policy & Regulatory Affairs team to address regulatory challenges and influence policy outcomes favorable to the C&I business

Educational Qualification

Minimum education qualifications for the position

MBA / PGDBM (Marketing / Finance/Power Management) Bachelor's in technology (Electrical / Mechanical / Power) preferred

  • Deep Understanding of Non-Utility Market (Bilateral trading, open access, C&I) power markets
  • Experience in C&I power sales, Corporate PPAs, Open Access markets, or non-utility energy markets
  • Proven track record in deal origination, negotiation, and closure of PPAs / OA deals.
  • Strong understanding of power market dynamics (OA charges, banking, C&I buying trends)
  • Familiarity with state OA regulations, STU/CTU processes, and DISCOM interfacing.
  • Experience in liaising with aggregators, land and connectivity partners, and regulatory stakeholders
  • Strong analytical skills and business acumen
  • Strong Negotiation Skills and Client Relationship management 
  • Customer centric and solution-oriented approach
  • Ability to work with cross functional teams and in an unstructured environment
  • Overall experience: 10-15 years in business development

Specific experience: 5+ years in power trading, open access, third party PPAs, etc

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