Senior Manager, MarTech Product Analytics

Job Description Summary

Lead the development of OKR and product analytics frameworks for US MarTech, establishing portfolio-wide tracking and reporting on progress, budget, risks, and opportunities. Deliver clear, executive-ready insights and visualizations that drive data-informed decisions, accelerate product adoption and evolution, and incorporate continuous end-user feedback—while ensuring compliance with Novartis policies and collaborating closely with Chief Product Owners and IMO stakeholders.

Job Description

Location – Hyderabad  #LI Hybrid

Major Accountabilities 

·       Establish robust measurement framework for product management analytics including reporting platforms in close collaboration with Chief Product Owners across US MarTech Product management

·       Support in tracking and reporting of MarTech portfolio initiatives including status updates, budget utilization, risks and opportunities

·       Where applicable, establish end-to-end metric drill down mechanism and customize metrics for various user groups and enable reporting of these metrics on a periodic basis

·       Be the champion to drive data driven decisions for Senior Management that informs change and training needs across user groups thereby improve product adoption and utilization

·       Devise continuous feedback loop across end-users and incorporate the same in measurement framework to enable continuous evolution of product features and usability

·       Accountable for periodic reporting for all Chief Products Owners and Senior management on product metrics and insights that drives actions across the organization

·       Active participation in various knowledge sharing sessions that enables product adoption and evolution across IMO organization

·       Comply to all Novartis operating procedures as per legal / IT / HR requirements

Key Performance Indicators

Business Results:

o   Product Adoption through data driven insights

o   Improved product measurement, enabling product evolution

o   Consistent quality data and insights delivered to senior management

Strategy/Customer Focus:

o   Drive design and measurement in collaboration with Chief Product Owners (CPOs)

o   Collaborate with key stakeholders in IMO to drive product analytics and insights

Capabilities & Expertize:

o   Product Analytics and Insights

o   Story telling with Data

o   SQL/SAS/Qlik/ /Alteryx/R/ Python/ Business Intelligence tools

o   Data modelling and analytics expertise in SQL/Alteryx/SAS/R/Python.

o   Experience in visualization tools such as PowerBI or equivalent would be an added advantage.

Soft Skills:

o   Excellent presentation skills

o   Excellent interpersonal and communication skills

o   Ability to operate effectively in an international matrix environment.

o   Strong stakeholder management skills

o   Strong team player who is dynamic and result oriented

Educational Qualifications & Minimum Work Experience 

o   Experience (7+ years) in analytics in a market research firm or pharmaceutical company or large technology based organization

o   Should have an strong understanding of Product Management frameworks and product analytics across varied type of technology platforms

o   Understanding of Pharmaceutical business including its regulatory environment is an added advantage. Strong analytical thinking with problem solving approach

o   Should have worked in an international company with exposure to working in cross-cultural environment

o   Strong stakeholder engagement and influencing skills; with working experience in a highly matrix organization

o   Strong and proactive business results-focus, and proven ability to provide insights that increase productivity 

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You'll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook.  
 
Commitment to Diversity and Inclusion:  
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.  
 
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Skills Desired

Agility, Analytical Thinking, Brand Awareness, Building Construction, Business Analytics, Cross-Functional Collaboration, Digital Marketing, Marketing Strategy, Media Campaigns, Sales, Stakeholder Engagement, Stakeholder Management, Strategic Marketing, Waterfall Model

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