Senior Position- Branding

2 weeks ago

Ahmedabad, Gujarat, India Vadilal Industries Limited Full time ₹ 20,00,000 - ₹ 25,00,000 per year

We are seeking a
Senior Branding Professional
to lead the development, execution, and ongoing management of
Vadilal Industries Ltd.'s brand strategy
for the
International Business Division
, based out of Ahmedabad.

Job Description-Branding

Department:
International Business.

Location
: Ahmedabad Corporate Office

The Senior Person of Branding will lead the development, execution, and management of the company's brand strategy to enhance International market presence and align with corporate objectives. This role requires a strategic thinker with a deep understanding of branding, market trends, and consumer insights.

Job Description:

·
Brand Strategy Development:
Create and implement a comprehensive branding strategy that aligns with the company's goals and vision.

·
Market Research:
Conduct consumer and market research to identify trends, insights, and opportunities to enhance brand positioning.

·
Creative Direction:
Oversee all branding and creative initiatives, ensuring consistency across all platforms, including packaging, advertising, and digital presence.

·
Cross-Functional Collaboration:
Work closely with product development, sales, and QC teams to ensure brand alignment in all initiatives.

·
Brand Management:
Monitor brand performance metrics and adapt strategies as necessary to drive growth and market share.

·
Campaign Development:
Lead the conceptualisation and execution of branding campaigns that engage consumers and enhance brand loyalty.

·
Trend Analysis:
Stay ahead of industry trends and competitor activities to position the brand effectively in the marketplace.

Qualifications:

  • MBA degree in marketing or equivalent is a plus.
  • Minimum 20+ Years of proven experience in brand management, marketing, or related roles, with leadership capabilities, preferably from the FMCG industry, International Market.
  • Strong understanding of brand strategy, market research, and campaign management.
  • Excellent communication, project management, and creative skills.

Interested candidates can send their resume

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