Head of Marketing

3 days ago

Ahmedabad, Gujarat, India Sahana System Limited Full time ₹ 20,00,000 - ₹ 25,00,000 per year

Job Title:
Head of Marketing

Experience:
10– 15 Years

Department / Function:
Marketing – Strategy & Growth Location: Ahmedabad – Work from Office
Employment Type:
Full-time

Position Overview:

We are seeking an accomplished Head of Marketing to lead Sahana System Ltd's global marketing function, drive brand visibility, and enable business growth through innovative and measurable strategies. The role demands a visionary leader with deep expertise in B2B/enterprise marketing, digital transformation services and international campaigns. The ideal candidate will combine strategic thinking with hands-on execution, building a world-class marketing team to position SSL as a trusted global technology partner.

Key Responsibilities

  • Define and implement the global marketing strategy aligned with Sahana System Ltd's growth objectives.
  • Build and lead a high-performing marketing team across brand, digital, content, and field marketing.
  • Oversee demand generation, account-based marketing (ABM), and lead nurturing programs.
  • Partner with sales and presales teams to develop impactful proposals, RFP responses, case studies, and go-to-market content.
  • Strengthen Sahana System Ltd's brand positioning through thought leadership, PR, analyst relations, and industry forums.
  • Drive digital campaigns across SEO, SEM, social media, email, paid ads, and automation platforms.
  • Manage global marketing budgets and deliver measurable ROI.
  • Leverage analytics, data, and AI-driven tools to optimize marketing performance.
  • Lead global events, webinars, and strategic partnerships to enhance market presence.
  • Foster a culture of innovation, continuous improvement, and customer-centric marketing.

Required Qualifications & Skills

Must-have:

  • Education: Bachelors in Marketing/Business; MBA preferred.
  • 12–18 years of proven marketing experience, with at least 5+ years in a senior leadership role.
  • Strong expertise in B2B enterprise IT/tech services marketing.
  • Demonstrated success in building global brand visibility and lead generation pipelines.
  • Proficiency in digital marketing, automation platforms, CRM, and analytics tools.
  • Track record of managing multi-million marketing budgets and global campaigns.
  • Exceptional communication, storytelling, and stakeholder management skills.
  • Strong leadership qualities with experience in mentoring and scaling marketing teams.

Preferred:

  • Experience working with international markets (North America, Europe, Middle East, Asia).
  • Exposure to presales and proposal marketing for enterprise clients.
  • Certifications in digital marketing, analytics, or leadership.
  • Ability to integrate AI/ML-driven solutions into marketing functions.

Skills & Attributes

  • Strategic Leadership: Ability to define long-term marketing vision and roadmap.
  • Data-Driven Mindset: Proficient in campaign analytics, dashboards, ROI measurement.
  • Global Outlook: Skilled in navigating cross-cultural collaboration and international campaigns.
  • Innovative Thinker: Keen to adopt new technologies, trends, and platforms.
  • Collaboration & Influence: Partner effectively with executive leadership, sales, and delivery teams.
  • Execution Excellence: Balance between strategy and hands-on operational delivery.
  • Customer-Centricity: Passion for building strong client connections and driving business value.

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