Performance Marketer

5 days ago

Cochin, Kerala, India Storysphere Full time

About Us

Story Sphere ) is a creative hub that transforms ideas into captivating stories through innovative content and design. We work with brands to create powerful narratives that connect with their audiences.

We are seeking a results-driven and experienced Performance Marketer to lead our digital marketing efforts. If you have a proven track record of delivering measurable results through paid campaigns and a knack for analytics, we want to hear from you

Key Responsibilities

  • Campaign Strategy & Execution:
  • Develop and execute performance marketing campaigns across platforms like Google Ads, Facebook, Instagram, and LinkedIn.
  • Optimize campaigns to achieve KPIs, including ROI, CTR, and conversions.
  • Analytics & Reporting:
  • Monitor and analyze campaign performance using tools like Google Analytics and other marketing dashboards.
  • Generate detailed reports and provide actionable insights to improve campaign performance.
  • Budget Management:
  • Manage advertising budgets effectively to maximize returns.
  • Conduct A/B testing to identify the best-performing strategies.
  • Audience Targeting:
  • Conduct audience research and segmentation to ensure campaigns reach the right demographics.
  • Use retargeting strategies to enhance conversions.
  • Collaboration:
  • Work closely with content creators, designers, and other team members to develop high-performing ad creatives.
  • Align marketing efforts with the brand's goals and storytelling approach.

Requirements

  • Experience: 3–5 years in performance marketing or a similar role, preferably in a creative or digital marketing agency.
  • Education: Bachelor's degree in Marketing, Business, or a related field.
  • Skills:
  • Proficiency in tools like Google Ads, Meta Business Suite, Google Analytics, and other PPC platforms.
  • Strong analytical skills with a data-driven approach to decision-making.
  • Knowledge of SEO, SEM, and conversion rate optimization (CRO).
  • Excellent communication and project management skills.
  • Certifications (Preferred): Google Ads Certification, Meta Blueprint Certification, etc.

What We Offer

  • Competitive salary and performance incentives.
  • A creative and collaborative work environment.
  • Opportunities for skill development and career growth.
  • A chance to work with a passionate team dedicated to exceptional storytelling.

Job Type: Full-time

Pay: ₹25, ₹30,000.00 per month

Ability to commute/relocate:

  • Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Bachelor's (Preferred)

Work Location: In person

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