Performance Marketer
4 hours ago
At
Weft
, we don't just build software we build products that
work, scale, and feel right.
Founded in 2015, Weft is a
digital product hub
trusted by startups, scaleups, and enterprises that seek more than a vendor and they want
co-founders with tech superpowers.
Over the past decade, we've built
100+ digital products
, shaping brands, platforms, and ecosystems across industries.
What defines us isn't just what we build it's
how we think
: honest collaboration, outcome-driven strategy, and a bias for execution. Now, we're expanding our growth team in
Kochi
and looking for a
Performance Marketer
who can turn
data into direction
and
creativity into conversion
What You'll Do
- Architect and execute paid campaigns across Google, Meta, and LinkedIn that don't just perform — they scale.
- Continuously test, measure, and optimize performance to maximize ROI and impact.
- Work closely with product, design, and content teams to create integrated, story-driven growth funnels.
- Translate analytics into actionable insights — not just reports.
- Keep a pulse on emerging trends but prioritize
outcomes over vanity metrics.
What You Bring
- Proven experience in
performance marketing, PPC, and social media ads. - A strong analytical mind , you love testing hypotheses and finding what truly works.
- Familiarity with
SEO principles, keyword strategy, and marketing automation tools. - Clear communication and an eye for creativity you know how to make numbers talk.
- A mindset that blends
strategy, speed, and substance. - Bachelor's degree in Marketing, Business, or any field that taught you how to think.
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